Alek Sandar
Alek Sandar born Aleksandar Nikolov ( Aleksandar Nikolov also written, Bulgarian Александър Николов; born June 13 1987 in Sofia, Bulgaria), is a music producer, songwriter and musician.
Alek Sandar Born in Bulgaria, grew up in Germany and has lived in New York, USA since 2009. He is co-founder of the Berlin Dance / Pop music labels Splendid Sounds Records and has also produced music for Universal Music Germany, Payner Music Bulgaria and other international labels. In 2010 and 2011, Alek Sandar produced the album "Beast " for the German artist Oscar Loya. Alek has also produced remixes for Frank Music (UK), Jérémy Amelin (France), Kimbra (Australia ), Andrea and Dess / Desislava (Bulgaria). In 2012, Alek Sandar founded together with the Japanese-American artist Ansoni the songwriter group boyplay. Together they produced " It Is not Over ", a duet with the Bulgarian singer Desislava DESS aka Desi Slava, which is considered one of the greatest voices of contemporary Bulgarian music.
Childhood and youth
Alek Sandar was born on 13 June 1987 in the Bulgarian capital Sofia. In the early age of 5, he learned to play the piano and was part of the Bulgarian Children band " Radiodeca " (Radio Children). At age 8, he wrote his first song: a ballad, which he dedicated to his sister. In the same year Alek Sandar had his first appearance in the famous TV show Kato Luvovete ( Like The Lions ) in front of a national audience. In the following years, Alek was the Bulgarian voice of " Roo " in " Disney's Winnie the Pooh ." 1995 moved with his family to Alek Oldenburg, Germany, where his father until today has worked as an opera singer. In Oldenburg, Alek Sandar took acting lessons and played lead roles in productions of the Oldenburg State Theatre. As a teenager, Alek straightened his first studio, a home. After high school he studied International Business Management at the Berlin School of Economics and Law, École supérieure du commerce extérieur Paris and Baruch College, New York.
Career Start ( Splendid Sounds)
At the age of 17 Alek composed of two pop songs for the Serbian- Bulgarian Popfolkdiva Reni. Encouraged by his first international success, he moved to Berlin, where he met Jonathan Wuermeling. They found the electropop duo Splendid Sounds in 2008 and occur in various Berlin nightclubs. Splendid Sounds release the album "Scream" in 2009. Thereupon, the French record company X -Cite Records interspersed with Alek Sandar in combination and he produced a Splendid Sounds Remix for the French singer Jérémy Amelin Star Academy. In 2010, Alek Sandar produced more songs for Balkan singer Reni and a remix for Bulgarian singer Andrea. At the same time Alek works closely with the German singer Oscar Loya on his debut album " Beast". Oscar gained international popularity when he represented Germany at the Euro Vision Song Contest in 2009. For "Beast " Alek produced 10 songs. Two years later "Learn Something New ", one of those tracks with a remix bundle from the music label Citrusonic Stereophonic (Los Angeles ) is re- published ( January 2013). In 2011, Alek Sandar and Jonathan Wuermeling founded the independent record label Splendid Sounds Records. In the same year Alek produced a remix for Cherrytree singer Frankmusik and Far East Movement, which was released by Universal Music Germany.
2012 - Today
Only with the creation of Splendid Sounds Records Alek Sandar begins his career as a solo singer under the pseudonym " Alek Sandar ". For the official music video of his debut single " Creature In Me" (2012 ) it leads to direct myself. For the video Alek worked with New York avant-garde performers, Cirque du Soleil artists, fashion designers such as Vivienne Westwood and Alexander McQueen together. The video made a very large impact in Bulgaria, where the leading Bulgarian newspaper 24 Chasa wrote that " Alek Sandar an artistic level achieved, which is no other Bulgarian artists have succeeded ." In June 2012, Alek Sandar opened the New York Music Festival and performed at the New Music Seminar in Webster Hall, New York. He is the first Bulgarian artist who took part in this festival. In the same month Alek won an international remix contest for the Australian singer Kimbra. In the autumn of 2012 published Alek Sandar " I Adore You" and " It Is not Over ", a duet with DESS aka Desi Slava, who currently serves as one of the greatest voices of the Bulgarian is true of contemporary music. Both songs rose to top positions high in the leading national pop radio stations. " Alek Sandar and Dess write music history," said report leading Bulgarian media. The duet with DESS is a collaboration between Alek Sandar and Ansoni, a New York music producer and composer. While working on a joint project founded both the songwriter group boyplay.
Life in New York
Alek Sandars international performances in New York, London, Las Vegas, Berlin and Sofia, as well as his extravagant video clips make him one of the most discussed figures in Bulgaria, where it is called the media " the male Gaga ". Even if he does not call himself and his work as extremely " avant - garde", the Bulgarian television and newspapers categorize him frequently to him as eccentric and scandalous reason for this is its eccentric video clips, extensive nightlife and performances and his close relations to the New York personalities Amanda Lepore, Richie Rich, Susanne Bartsch and Yozmit.