Boston Consulting Group

The The Boston Consulting Group ( BCG) is one of the world's largest consulting firms, was established in 1963.

Company Profile

The BCG is now fully owned by the partners and senior partners who therefore hold all the shares of the Company. New partners are proposed by the country's society and chosen by the worldwide partner group. The legal form of the American parent company is " Corporation / Inc." (see also company law of the United States), the German subsidiary is organized as a limited company.

BCG sees herself as the leading strategy consulting firm, and is divided into several areas of expertise. These include the Consumer Industries, Industrial Goods, Energy, Healthcare, Banking, Insurance & Technology, Media & Telecommunications. There are also the functional areas of expertise Globalization, Information Technology, Innovation, Intellectual Property, Marketing & Sales, Operations, Organization and Corporate Development.

From August to October 2012, interviewed Dietmar Fink ( University of Bonn- Rhein-Sieg ) 477 executives to the reputation of consultancies. The result: For the managers interviewed BCG is the best consulting company in Germany, followed by McKinsey and Roland Berger. In the study 2011 BCG landed at No. 2 behind McKinsey.

In September 2009, BCG made ​​headlines when it came to controversial debates and a break with the traditional corporate culture under the global choice of partner. Also, employee participation and the remuneration system were at the focus of the discussions.

History

The Boston Consulting Group was founded in 1963 by Bruce D. Henderson in Boston. He built, from the consulting firm Arthur D. Little coming, first a consulting department of the Boston Safe Deposit and Trust Company on. Between 1975 and 1979, the future management bought going through an employee stock option program of " Boston Safe Deposit and Trust ", it was " strategy " is defined as consulting focus and founded the Boston Consulting Group.

1973 left Bill Bain and other staff BCG and founded the consulting firm Bain & Company.

In 1998, BCG's " Strategy Institute ". The goal is the development of strategic corporate knowledge.

2000 establishes the BCG 100 % subsidiary Platinion based at the Cologne and Munich. Your core business is IT consulting.

Today, the Boston Consulting Group is represented by 78 offices in 42 countries. The first German office was opened in Munich in 1975. In Germany, Boston Consulting offices in Berlin, Dusseldorf, Frankfurt, Hamburg, Cologne, Munich and Stuttgart. Since January 2013 Carsten scratch is head of BCG Germany and succeeds Christian Veith, who managed the BCG Germany from 2006 to 2012. Christian Veith is now the region of Central and Eastern Europe, Middle East and Africa ( CEMA ) ago.

BCG Concepts

Especially two BCG concepts have been incorporated into the standard business literature:

• The phenomenon of the experience curve was first described by BCG. The experience curve quantifies an empirical law according to which, with increasing experience decrease the average cost of a product.

• However, the most well-known concept of BCG is called the portfolio matrix, also BCG matrix. The BCG matrix allows an assessment of strategic business units based on future profit opportunities (market growth) and the current competitive position ( relative market share ).

More established by BCG concepts are time as a competitive factor ( "Time -Based Competition" or "Time Contest"), " Total Shareholder Value", " segment -of -one marketing ", " deconstruction " and the " cash - Curve " in area of innovation management. Each year, industry analyzes, studies and numerous articles in professional journals of BCG consultants are published. Many partners have books on a range of topics, ranging from business strategy and reorganization to innovation management published.

Projects

Business @ school is an initiative of the Boston Consulting Group to promote economic understanding at German high schools. In addition, BCG has worked for the World Food Program, Save the Children and a variety of other charitable projects on a pro bono basis. In 2008, the Boston Consulting Group teamed up with Eberhard von Kuenheim Foundation JOBLINGE, an initiative against youth unemployment. With locations in Deggendorf, Munich, Leipzig, Cologne, Frankfurt, Essen and Berlin JOBLINGE is now a nationwide initiative.

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