Ferrero Rocher

Ferrero Rocher (French for rock ) is a product of the company Ferrero. It came to Germany in 1984 to market. In addition, it is sold in the United Kingdom, Brazil and other countries, in Italy, France, the USA,.

Product

Rocher consists of a spherical waffle filled with nougat cream and a whole hazelnut and enveloped with a layer of walnut pieces and chocolate.

The ingredients are:

  • Milk chocolate 30 % (sugar, cocoa butter, skimmed milk powder, butter oil, emulsifier, soya lecithin, vanillin )
  • Hazelnuts (30%)
  • Sugar
  • Vegetable fat
  • Waffle
  • Sweet whey powder
  • Low fat cocoa
  • Emulsifier soya lecithin
  • Vanillin

Content

According to the manufacturer Ferrero Rocher contain 100 grams (as of 2013):

The Ferrero- summer break

Ferrero Rocher specifies the distribution of - as with other products ( Mon Chéri, Ferrero Kisses ) - a summer break one. The product is not sold during some summer months, according to the manufacturer in order to avoid quality losses due to large temperature fluctuations and high heat. The article Ferrero Garden Ferrero has brought a kind of " Rocher for the summer " on the market, which contains no chocolate. This is especially the tastes of customers who eat less chocolate in summer than in winter.

Beginning of the summer break is usually in April. The end of the summer break will be announced in mid-September.

Market position of the product

Although Rocher aimed at the mass market, Ferrero effort in advertising matter of presenting it as a consumed mainly in the High Society product. A commercial in which an ambassador guests served the Rocher chocolates at a reception, gained enormous reputation primarily in the English language. He was parodied by several comedians.

Others

For a Rocher commercial for the Italian market, the Hollywood actor Richard Gere in 1999 received a salary of one million U.S. dollars. Jan Josef Liefers now has two spots for the German market, first delivered in 2009, then 2011 " Not necessary."

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