Google Webmaster Tools
Google Webmaster Tools is a free web service from Google. About the tools to obtain information about your website that should not be publicly available. So you can see which sites link among other things, to his own domain, to what keywords your domain is found in Google search and whether and which issues can crawl were found.
In addition, the Google Webmaster tools serve as a channel of communication between webmasters and Google. If there are problems with a site, such as an infection of the domain with malware, the webmaster receives a notification. To gain access to the information provided in Google Webmaster Tools to a domain, you need to verify ownership of this domain.
Functions
After confirmation you will receive access to the following functions:
- Submit Sitemaps, and verify these
- See Incoming links to the domain
- See indexing details of the domain
- Receive HTML suggestions
- Evaluate crawling problems, such as display dead links (Broken Links )
- Check robots.txt
- Search query report, the keywords lists for which the domain was found
- A preferred domain set ( for example, www.example.com or example.com )
- Determine crawling behavior of parameters
- Configuring Site Links
- Confirm a domain transfer
Google Webmaster Tools Google Analytics versus
Both Google Webmaster Tools and Google Analytics listen to information about search queries. While Google Analytics identifies queries of any search engines that information from Google Webmaster Tools are limited to the Google Web Search. Features of Google Webmaster Tools limits itself entirely to the Google web search and provides information on clicks and impressions of a website in unpaid web search. Using Google Analytics however, it is possible to measure all traffic of a website. So can determine, for example with this tool, how much time spent on different pages of a domain visitors. In Google Analytics provides details on visitors who come into the Google search on the site via paid ads (Google AdWords ) cost.