Joy (magazine)

JOY (English for: Joy ) is a lifestyle magazine for women, which appears in 17 countries. Editor of the German magazine is Bauer Media Group, including the licensor for JOY editions in 10 other countries, in Hungary, Poland and Russia. Chief editor of the German edition since 2001 Gerald Büchelmaier.

Content and target group

The issues of the magazine are fashion, beauty, lifestyle and celebrities. The target group are between 18 and 29 years old women (mean age: 27 years) who are better educated and more often employed and have a greater household income than the average.

Circulation Statistic

In the fourth quarter of 2012 the average circulation was IVW at 276 276 copies. These are 60 333 copies per issue less ( -17.92 %) than in the same quarter last year. The number of subscribers increased to 1,489 subscribers within a year to an average of 17,352 per issue from ( -7.9 %); so based approximately 6.28 % of the readers, the magazine subscription.

Weighted average number of common issues quarterly

Average number of copies sold in the quarter by subscription

Joy Trend Award

Since 2007, the JOY awards the " JOY Trend Award ". For one month, readers have the opportunity to submit on the website for trendy products in the categories of beauty, fashion and lifestyle her voice. In each category, two prizes will be awarded, one of the readers and once by a jury consisting of industry partners, trend expert, trend market researchers and journalists. In total, 12 awards are given. 2010, prices were, inter alia, at Dior, L' Oréal, Thomas Sabo, Buffalo Boots, Wilkinson Sword and Samsung Electronics.

Joy online

Joy.de is the online service of the women's magazine Joy MVG Premium Group of Bauer Media. It is operated as his sister portals Cosmopolitan.de and Shape.de since February 2013 of the Bauer Digital KG in Munich. The thematic priorities of Joy.de are Beauty, Fashion and stars. An independent online editorial team produces daily new content for the website and social media channels of Joy.

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