Neknominate

As beer nomination (English NekNomination or NekNominate, from neck to a tilt, a drinken ') a drinking game with elements of a chain letter is called.

Distribution and content

The beginnings of the Internet phenomenon are probably in Australia. The game is the fact that a participant is filming while drinking a pint of beer in a train and this recording in the social network Facebook released, which purpose it prompts three other people to do the same. The rules of the game require someone who fails to comply with such a nomination within 24 hours, in addition to to send a case of beer to the nominator. Participants are motivated to design their drinking videos with self-destructive actions. In February 2014, the drinking game in the German-speaking area spread.

In South Africa emerged from the drinking game, again a game where instead of drinking beer, the nominees will be asked to exercise social Mild activities.

Furthermore, spread on Facebook partially following scaled-down versions of the game:

• Upload an image from your own horse, in case of non - fulfillment of the nominating person 'm a blind horse feed to
• Upload an image from your own car, in case of non - fulfillment 'm a tank of gas to

Criticism

In the context of the game there already have been several deaths. On the one hand this is due to particularly risky productions and on the other hand to the use of hard alcohol instead of beer. Furthermore, also came the general consumption of alcohol in society again in the discussion.

The football club FC Chemnitz suspended the 18 -year-old player Christian Mauersberger, after he had thanked in the beer nomination a " German Aryan friend ". Mauersberger later apologized and distanced itself from any of racist and extreme right-wing ideas. He also was ordered to pay a fine to an institution that is committed against right. A young mayoral candidate of the Alternative List / Greens in the Upper Bavarian town of Schongau campaigned under the name Karl -Heinz Rumgedisse with a video on the Internet itself, where he drinks a pint of beer on ex, but apologized after criticism for it. Finally, he as never before received as many votes a Councillor in the town. His application as mayor failed narrowly in the runoff.