ZenithOptimedia

ZenithOptimedia is part Starcom MediaVest together with Publicis / VivaKi, the fourth largest media holding company in Germany and No. 2 worldwide. VivaKi is part of Publicis Groupe the multinational, the third largest communications service providers worldwide.

ZenithOptimedia is made up of the media agencies Zenith Media and Optimedia and is represented with 218 offices in 72 countries. The headquarters of ZenithOptimedia in London. The company reported 2010 media volume (Billings ) of 28.4 million U.S. dollars. Zenith Media and Optimedia position itself as "The ROI Agencies " (ROI = Return on Investment) and support companies such as Nestlé, L' Oréal and Puma AG. In addition, Zenith Optimedia created in 15 years, the quarterly "Advertising Expenditure Forecast" for the development of the global advertising market. The study will be used by the advertising industry, the media and analysts as background information and a barometer for the market.

In Germany, the media agencies Zenith Media and Optimedia with offices in Dusseldorf, Frankfurt and Munich are represented. You care claims to more than 150 customers. For their communication concepts they have won several awards in Germany, among others, seven times at the "German Media Prize". Zenith Media was awarded as 2008 the third prize for the "Best Media Strategy of the Year " for the launch campaign of the Toyota Auris 2007. Here Zenithmedia developed together with the agency BMZ more the hitherto largest poster campaign in Germany with 200,000 booked surfaces. Optimedia in 2010 " Outdoor 2010 Media Idea " Nestlé Purina PetCare awarded for. The agency convinced with smelling " Beneful " dog food posters, the four-legged attracted advertising columns and brought the brand message to the dog owners.