Aegis Group

The Aegis Group plc is a British -based holding company founded in 1968 in London. Worldwide, the company's network of media agencies and advertising agencies has more than 12,000 employees who generate approximately 1.135 billion pound turnover. In Germany Aegis Media has a market share of 15.7 percent, the second largest media holding company, according to the company it employs more than 750 people there.

History

Nucleus of the Aegis group was the Centrale d' achats radio communications agency founded by Gilbert Gross in Paris in 1966, affichage, télévision ( Carat ). 1972 was laid in Germany with the founding of Hiemstra Media Advisory Service GmbH laid the foundation of today's Aegis Media Group. 1979 WCRS advertising agency was founded, who bought 1984 Carat and went public. In 1990, the group received its present name. In 1994, one the site: The company moved from Paris to London.

Structure

For Aegis Aegis Media Group is one of the global agency networks:

• Carat: Agency Network for strategic communications consulting, media planning and buying as well as for Digital and Special Forms of Advertising
• Vizeum: founded in 2003 as the second international agency network of Aegis Media Group
• Posters Scope: Agency for Outdoor Advertising
• Isobar: global communications agency for full-service digital
• IProspect: Global Agency Performance Marketing

Awards (selection)

• 2012: " Plakadiva - Gold, Best Digital Out of Home " - Nokia Smart Entertainment
• 2012: " German media prize - 1st Place, Media Idea of ​​the Year " - Ergo direct advertising button
• 2012: " German media prize - 1st Place, Media Youngsters "
• 2011: " Vibrant Award - 1st Place, In text campaigns " - Nintendo 3 DS Launch
• 2011: " EFFIE - 3rd Place, consumer non-food " - Nivea for Men / Jogi's 11
• 2011: " Kress Award - 1st place, Best Media Strategy - " Fanta, say, or dare "
• 2011: " Flashtalking - Campaign of the Month 07 /10" - adidas Predator
• 2011: " Best New 18/1 and Famous Award - Best Ambient Media Action " - adidas be faster
• 2011: " New Media Award - 2nd place, Integrated Campaigns " - adidas / team spirit
• 2011: " German Media Price - 2nd place, Media Strategy of the Year " - Bebe Young Care