Bibendum

The Michelin Man ( Bibendum, or shortly Bib) is the advertising figure of the French tire manufacturer Michelin.

At the World Exposition 1894 in Lyon the founder Édouard Michelin fell on a stack of car tires of different sizes, which were wrapped in white cloth bags. He made his brother André pointed out: " If he had arms, he would look almost like a human being. " Then he remembered a poster that has a thick Bavaria with a mug of beer and the Latin phrase " Nunc est bibendum " ( " now let us drink! ") showed.

Then the brothers could design a poster with a tire man who lifts a column filled with glass splinters and nails shell and the inscription: " Nunc est bibendum! À votre santé! Le pneu Michelin boit l' obstacle " in German: " Now let us drink! To your health! The Michelin tires swallows the obstacle! "

Bibendum was first out of 40 white tires, later he became emaciated to 26 on the first posters Bib could still be seen with cigar, but this was later removed due to increased Non smoking campaigns.

In the coming from the 2009 animated film Logorama diving two Michelin Man on a police officer.

BIB Gourmand

The restaurant Bibendum Michelin Guide is a symbol of the criticism " Bib Gourmand ", will be awarded with the restaurants that offer " carefully prepared and reasonably priced meals ".