BMW Art Car

With BMW Art Car Automobile Art projects of BMW AG are referred.

The idea for the first BMW Art Car, the French auctioneer and racing driver Hervé Poulain. Due to his initiative painted by American artist Alexander Calder 1975 BMW 3.0 CSL. Hervé Poulain drove this car himself in the 24- hour race at Le Mans in 1975. The following year also created by the New York Frank Stella on the basis of a BMW 3.0 CSL artwork with black lines launched in 1976 in Le Mans. At the 24 - hour race at Le Mans was also attended by the later of Roy Lichtenstein (1977 ), Andy Warhol (1979) and Jenny Holzer ( 1999) designed some vehicles.

Andy Warhol should already make artistically a race car based on a BMW 320i for the Le Mans race in 1978. Although Warhol had mid- April 1978 sent a model of the car in " pink and black, pink flowers on a black car " in Munich, the execution did not materialize. Warhol was therefore given the opportunity of BMW, a BMW M1 to design for the Le Mans race in June 1979. He opted for a painting " in the style of abstract expressionist with fields of rainbow colors ." The painting Warhol wanted to create in 5 minutes, but the film crew present asked him to seek more time. So he sat down after exactly 28 minutes, the signature on his work of art.

A number of other well-known artists, BMW has designed series and racing cars, such as Ernst Fuchs (1982 ), Robert Rauschenberg (1986 ), Michael Nelson Jakamarra (1989 ), Ken Done (1989 ), Matazo Kayama (1990 ), César Manrique (1990 ), AR Penck (1991 ), Esther Mahlangu (1991 ), Sandro Chia (1992 ), David Hockney (1995) and Olafur Eliasson (2007). The last date BMW Art Car - a BMW M3 GT2 - was designed in 2010 by Jeff Koons. The racing car with the start number 79 (a tribute to the 1979 Andy Warhol BMW M1 designed ) took part in the 24 - hour race at Le Mans 2010. The car was after a good start to the promising sixth position before stopping him a technical defect.

According to Thomas Girst, the BMW Art Cars in charge since 2004, the use of the project has changed over time: " In the beginning were driven with the car race. The cost of public relations was limited ... Some of BMW Art Cars have since been used in advertising to show that BMW is also active in the arts sector. With the work of Eliasson win aspects of alternative and renewable energy important. "

BMW Art Car artists about their works:

My design is like a blueprint that was transferred to the body. Frank Stella ( 1976)

I have long wondered and so much put into it as I could. With the painted lines I wanted to represent the road showing the car where it's at. The design also shows the scenery through which the car is driven. Roy Lichtenstein ( 1977)

I love the car. It has turned out better than the artwork. Andy Warhol (1979 )

Mobile museums I would find great. With this car, my dream comes true. Robert Rauschenberg (1986 )

Ndebele art has a very natural way, something slightly formal Very Spacious per se; what was it added in my work is the idea of ​​movement. Esther Mahlangu (1991 )

The car has wonderful lines which I followed. David Hockney (1995 )

Our movement in space implies friction: not only wind resistance, but also social, physical and political frictions. Olafur Eliasson (2007)

These race cars are like life, they are full of power and a lot of energy. You can participate with it, add to it and transcend with its energy. Under the hood is a lot of power and want to let my ideas - it's all about getting to become totally involved in it. Jeff Koons (2010)

Overview BMW Art Cars

* The result of the art project by Robin Rhode was not a BMW Art Car, but a painting that was created by crossing a large screen with a BMW Z4 by the paint was applied on the tire of the car.

Exhibitions

In 2009, the BMW Art Cars went on a North American tour. First, the vehicles from 12 to 24 were. February 2009 presents the Los Angeles County Museum of Art. The second stop was to 6th April 2009 at Grand Central Terminal New York City on March 25.

The BMW Art Cars were then shown in Mexico, first in the Museo de Arte Contemporaneo ( MARCO ) in Monterrey and then to Guadalajara and Mexico City.

In July 2012, 16 BMW Art Cars have been in a partnership with the Institute of Contemporary Arts on six floors of a parking garage in Shoreditch as part of the London 2012 Festival under the title ART DRIVE! presented.

Miniature models

In the years 2003-2005 BMW put on a series of 15 miniature models of the Art Cars. The die-cast models in 1:18 scale were made by Minichamps. The first two models were the BMW 3.0 CSL by Alexander Calder and the BMW V12 LMR by Jenny Holzer. The type -car models were sold through BMW dealers and branch offices, museum shops and selected directly by BMW. The circulation was 3,000.

More on BMW Art Cars Base

In addition to the instructions provided by BMW in contract work more BMW vehicles have been designed by artists. So Keith Haring painted a red 1987 BMW Z1 in Düsseldorf's Galerie Hans Mayer. Furthermore, the German artist, painter and graphic designer Walter Maurer -designed BMW cars in their own style. 2013 made ​​the Czech Andrej Drbohlav ( Artist Name: Andy rubbing) a BMW 3 Series F30 for gaudy - colored single piece. Decorated with fluorescent colors car was called the aura.