Bose

Line

• Amar G. Bose †, founder
• Bob Maresca, line

The Bose Corporation [ boʊz ] is one in 1964 by Amar G. Bose ( 1929-2013 ) founded a U.S. company. It produces, among other hi-fi components such as speakers, headphones, and amplifiers, it is known primarily as a manufacturer of complete audio systems and components such as complete home theater systems.

The headquarters of the company is located in Framingham, Massachusetts, USA. Bose is a privately held company, the world more than 9000 employees numbered 2007. Seat of the German Bose GmbH is Friedrichsdorf in the Hoch-Taunus district, Hesse.

Technology

The company emphasized in its speaker developments to a so-called " psycho- acoustic " aspect to take into account. From this emerged some unconventional concepts, for example the use of multiple broadband loudspeaker drivers in a case in connection with small-volume bandpass subwoofers in the so-called " Acoustimass " systems or the inclusion of indirectly radiated sound components and integration of electronic equalizers to compensate for frequency response.

Goal is replicate through the inclusion of indirect sound components of the sound radiation of real musical instruments that emit mostly not directed so that, for example, arrives in a concert hall, the majority of the sound in an indirect way, such as ceiling and wall reflections in the listener.

Products

Hi-fi and home cinema systems

The best-known products of the company are the " Wave Radio ", " Acoustimass " speaker systems and 'lifestyle' home cinema systems. A special feature of the Bose systems is the eye-catching design. Bose made ​​for the high-price segment, much like Bang & Olufsen, Bowers & Wilkins and harman / kardon. In contrast to these competitors Bose products are not tested regularly in professional journals. The focus of the company's marketing lies in print ads outside the audio press.

Headphones and headsets

The company offers different types of headphones, such as the models QuietComfort 3 and QuietComfort 15 In spring 2012, Bose announced that they would be offering the two models, which are on the market since 2008, also available with built-in microphone ( headset).

PA systems

Bose also manufactures sound systems for churches ( for example, in St. Peter's Basilica in Rome) in special designs. The company is in the public address range with many different solutions represented (eg Panaray LT system, Acoustic Wave Cannon, and others).

Vehicle Technology

The clashes with vibration problems of any kind in the laboratories of Bose resulted, inter alia, in a 2005 novel suspension system for vehicles, rather than actively compensates for uneven floors with spring elements through a system of sensors and electric motors.

Aerospace and military

The company supplies NASA, including Bose speakers were used in the space shuttle. More Supply contracts with the American military.

Following the acquisition of EnduraTEC Systems Corporation was founded in May 2004, the Bose Electro Force Systems Group. Their main activity is the production of test and simulation instruments for materials research, product development and medical research institutes, universities and industrial companies. The specific design of the device ( moving magnet linear motor ) offers an alternative to traditional test equipment.

Waiver of technical data

Amar Bose was convinced that conventional audio measurement methods for the perceived quality of audio devices are not relevant. Due to the claim that the perception of the listener is the ultimate test of audio quality, the company therefore no corresponding published data for Bose products. Unlike Bose emphasize numerous other, positioned in different price segments audio manufacturers as well as all audio journals, the fundamental importance of objectively verifiable characteristics and regularly publish relevant data of their products. In 1968, Amar Bose introduced the American Audio Engineering Society before a treatise called "On the Design, Measurement and Evaluation of Loudspeakers ". In her Bose rejected number-based test data in favor of " more meaningful measurement and evaluation procedures ". In the context of independent tests have Bose systems, compared with similar systems from other manufacturers, cut partially worse.