Business-to-government

The term business-to - administration ( B2A, B-to- A, also business-to -government, B2G ) refers to the communication relationships between business and government, as opposed to communication relationships with other companies ( business-to -business, B2B) or individuals ( Business-To-Consumer/Client, B2C). The term business-to - administration is to see farther, and covers all aspects of public administration.

The sector covers all relations of the company to public institution of legal matters through to lobbying. An increasingly important factor is the public-private partnership (PPP, public-private partnership, or PPP ), ie the cooperation and private sector outsourcing in areas of public tasks.

Especially in connection with the support of business processes by authorities sided electronic means of communication (ie, e- administration ), business processes are categorized in this way.

B2A has increasingly also in marketing importance, where for customers in this area specific marketing measures are applied (for example, due to the budget- based financing in public procurement and contracting ): A typical case of B2A in the sale sector are about local fairs, so measuring for communities as customers, where all products and services are presented for the fulfillment of the statutory municipal tasks, from snow removal equipment to specialized software Serves services.

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