Channel 21 (Germany)

Channel 21 (formerly RTL Shop ) is a German teleshopping channels. He broadcasts around the clock. It was started as a third teleshopping channel in Germany (after HSE24 and QVC ). One of the presenters was Walter Freiwald, originally at QVC, but also the RTL show The Price is co - moderated.

History

Produced by September 2006 at the Coloneum in Cologne. In summer 2006 a new broadcasting center with offices and studios were built in Hanover, which went on air on 1 October 2006. A reprint of the range should lead to win in addition to the previously rather male audience and female customers. Many new ranges and product lines form the skeleton in 2007. Construction and operation of the broadcast center was taken over by the RTL subsidiary Cologne Broadcasting Center ( CBC).

RTL Shop was part of the diversification strategy of the RTL Group, which had the goal to develop additional sources of revenue in addition to the traditional advertising customers.

On February 19, 2008 it was announced that the RTL RTL Shop would sell in the first half of 2008. Since launch in 2001, the station had been run every year despite the move from Cologne to Hanover and restructuring only losses. In the course of Walter Freiwald left the teleshopping channel in April 2008. The new owner is the investor group Aurelius AG from Munich. The goal of the Profitabiltität should be reached in the next few years.

On 1 January 2009, the gradual conversion of RTL Shop on Channel 21 began as the transmitter since 1 March 2009 which is officially known. Also were changing the names of the specials: You are now called recommendation of the day ( formerly Hit of the day ), bonus recommendation ( Extra Hit of the day ), to this hour ( Hit the hour) and highlight of the week ( Hit of the week ).

The logo was changed in stages. First, the RTL has been replaced by Channel 21, later colored in orange and gray (see gallery ), then designed proportionally greater than the shop, the channel centered at 21, now without box, standing in the middle.

New station name with "old logo "

New coloring of the logo

Reduction of the shop lettering

News Logo, with omission of the shop lettering

Logo of Express offshoot to September 30, 2012

Since the second half of 2009 to 30 September 2012 there was also the offshoot Channel 21 Express.

On 1 January 2010 acquired the former managing director of the television channel VIVA, Michael Oplesch, with his first Centuere AG stake in Channel 21 from Aurelius AG. Then the complete sale of all shares in Channel 21 on the Centuere AG was announced on 16 February 2010. Legally complete the sale entered into force so on 1 March 2010. The management takes Michael Oplesch true. As announced on May 30, 2010, the EM.TV founder and former CEO of EM.TV Thomas Haffa end of April took over all the shares of the Centuere AG and led them into the newly created Channel 21 holding that since the broadcaster Channel 21 and Channel 21 Express operates. On 10 December 2010 was publicly that Channel 21 is threatened by bankruptcy. A large part of the staff was therefore the notice of cancellation in December.

Channel 21 is planning, according to information provided by the media portal DWDL.de of May 2012, a restructuring to make the company economically viable. Accordingly, it was decided in a general meeting that almost the entire workforce will be terminated on 31 August 2012. Starting in September, the station will then only about 15 employees have. The restructuring is to be made as a result of the critical financial year in which Channel 21 lost many of its suppliers, including the manufacturer of cookware pans wool, who was one of the few major revenue generator of the shopping channel and now supplies the competing channels QVC. Henceforth, we set up today on Channel 21 on teleshopping own brands " Maxx " line and abandons any genuine brand products.

Since 31 October 2012 sends Channel 21 in 16:9 format. The design and the studio got a refresher in the course of which.

Transmission times

Channel 21 broadcasts on his own time slot 12 hours a day directly after initially 8 and 16 hours live program. In addition, Channel 21 sends daily for the Luxembourg viewers a special window on RTL Télé Luxemburg. In addition, there are also various regional German broadcasters times when Channel 21 aired as a window program. The practiced until the end of 2008 window airing on stations RTL media group Germany has ceased to exist with the new year. From February 2010 to June 30, 2011 Channel 21 was transferred to MonA TV. Now in this time slot, the Fourth is transmitted.

News Monday-Friday will be sent 16:00 to 22:00 LIVE, weekends 10:00 to 20:00

Moderators of Channel 21 (selection)

Ralf cooler ( since 2001)
Carmen Quinet ( 2001 to September 2012)
Walter Freiwald (until 2008)
Maren Gilzer ( 2001-2008 )
Britta Berthold (2004 to 2013)
Andrea Rubio Sanchez ( since 2006)
Bianca- Maria Schwarz ( 2007 to September 2012, and again from November 2013)
Alida -Nadine Kurras (since May 2011)
Marcel Schenk (2011 to September 2012)
Anna Heesch ( since 2011 )
Nicole Faupel (until September 2012)
André dignity ( 2013)
Max Schradin (since 2012)

Experts on Channel 21

Adam Horst ( by early 2011 )
Nicole Frenz
Heino Kosfeld
Sabine Kosfeld
Sven Tauer
Martin Vietmeyer

Prominent experts:

Andreas Wendt (until 2010)
Jenny Elvers- Elbertzhagen (until 2009)
Anja Kruse (until 2008)
Katja Lührs (until 2009)
Allegra Curtis (daughter of Tony Curtis)
Dr. Herbert Plum (since 2012)

Channel 21 (Germany)

History

Transmission times

Moderators of Channel 21 (selection)

Experts on Channel 21

Categories