Film poster

A movie poster is a poster that advertises a movie.

History

Movie posters are already as long as there are movies. Already the Lumière brothers competed for their films with ads and billboards - even though this consisted only of text. With the development of film as a mass medium is also the poster design began to develop. Thus, changes in the type of information on the posters, and larger productions, how they were made from about 1910 and more frequently were also illustrated. From about 1920, when almost only feature films were produced, most posters were illustrated - many commercial artist who specialized in the poster drawing. In general, a striking scene of the film was nachillustriert and supplemented with details on the movie title and the performers. Often, these posters were designed in color, although the film was in black / white. Later, film images were used as the poster image.

Formats and use

The size of movie posters has changed throughout history. In part, this is also the loss of importance of taking the movie posters in an advertising campaign. At least until the 1950s, posters of the most important medium for the application of a film. Accordingly, many and large posters on the street courted the attention of passers-by. Nowadays, movie posters play alongside advertising in television, radio, Internet and other, more recent advertising campaigns, only a small role.

For the silent film era, the default format 126 x were in Austria, where the movie posters were large -scale than in other countries, 95 cm. In the second half of the 1920s, even a large format of 280 x 126 cm came into use. This, of two parts existing, poster took a whole Litfaßsäulenhöhe to complete. The largest format in Germany at this time was 210 x 95 cm.

Various cinemas were able to accommodate oversized on the external facade painted movie announcements that were created by trained artists.

For the cinema posters are produced for display in different formats. The major formats are currently DIN A0 ( 841 x 1189mm ), used for wall poster in the lobbies of movie theaters, then A1 ( as an announcement poster uses for trellises and posting boxes) and A3 for the posting boxes.

Shaping

A great photo, illustration or collage usually occupies the major part of a movie poster. Are complemented film Announcements usually by several individuals in the film images showing clips from the films. Here, depending on the advertising budget, some differences in the number and in the quality of film photos.

Various film distributors had in the past also forbidden to represent special movie content on the film photos or movie posters. For example, could the mask of the actor Charles Laughton as Quasimodo for the film " The Hunchback of Notre Dame" ( 1939) will be shown at that time neither in the film poster in the poster images.

Importance as Collectibles

Movie posters are enjoying today a great collectors' community. Thus, for example, (approx. 600,000 euros ) were sold in November 2005, subscribed by graphic artist Heinz Schulz- Neudamm Metropolis movie poster in London for 398,000 pounds sterling, the highest price paid to date for such a poster.

Well-known illustrators of movie posters

  • John Alvin (Blade Runner, ET - The Extra-Terrestrial, Cocoon, The Color Purple, The Mosquito Coast, ...)
  • Hans Braun ( Cat on a Hot Tin Roof, Gone with the Wind, a total of 800 German movie posters)
  • Reynold Brown ( The Creature From the Amazon, Attack of the 20 Foot Woman, Alamo, The man from the big river )
  • Renato Casaro ( My Name is Nobody, Dances with Wolves, Running Man, Angel Heart, The Last Emperor, Never Say Never, James Bond 007 - Octopussy ... )
  • Klaus Dill ( Dance of the Vampires by Roman Polanski; Bus Stop; Twelve clock noon and numerous other Western)
  • Helmuth Ellgaard ( The bridge, night fell over Gotenhafen )
  • Josef Fenneker (1895-1956) ( German painter and graphic artist who designed more than 250 movie posters for large Berlin premiere cinemas, especially for the movie theater Marmorhaus )
  • .. Rolf Goetze ( first known titles from 1948, last known poster from 1972 The most prolific movie poster artist this time has created at least 800 German movie posters, including: Psycho ( A1, 1960), Gone with the Wind (WA -A1, 1953), Dracula's return ( 1968), major Barbara (1949 ), the Red noise (1962 ), Roustabout (1964 ), the Ten Commandments (A0 A1 1957) )
  • Boris Grinson (1907-1999) ( recorded by 1972 nearly 2000 movie posters, then mostly only portraits and landscapes)
  • Josh Kirby ( The Return of the Jedi, Krull, Beastmaster and the famous "copy" of Pieter Brueghel's " Tower of Babel " for the Monty Python film Life of Brian. )
  • Ernst Litter (1918-2006) (painter and graphic artist, designed about 600 movie posters) The Sinner, La Strada - The Song of the Road, The yobs
  • Theo Matejko The ( Nibelungen )
  • Frank McCarthy and Robert McGinnis ( James Bond movies from fireball to The Man with the Golden Gun )
  • James Montgomery Flagg ( In of Shangri -La by Frank Capra )
  • Guy Gérard Noël (1912 - 28th April 1994) ( 451 Fahrenheit (French poster) ) and more than 1000 movie posters including many well-known for the Hammer horror films and horror movies from the Universal Studios movie rentals.
  • Bob Peak ( Star Trek series, My Fair Lady, Apocalypse Now, Superman: The Movie, West Side Story, Rollerball, Camelot, In Like Flint, The Spy Who Loved Me )
  • Lutz Peltzer ( Psycho, Breakfast at Tiffany's, Vertigo, ...)
  • Peter Pewas
  • Georg Schubert (1911-2005)
  • Heinz Schulz- Neudamm (1899-1969) ( the most important and best-known poster Metropolis )
  • Armando Seguso ( Gone with the Wind )
  • Roger Soubie (June 14, 1898 - March 10, 1984 ) ( Gone with the Wind French Wiederauff.plakat ) He created over 2,000 posters from films
  • Drew Struzan ( Star Wars, Indiana Jones and more than 150 movie posters)
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