Frito-Lay

Frito -Lay is a U.S. company. It was created in 1961 by a merger of "The Frito Company" and "HW Lay & Company ". These are two companies that were founded in 1932 in parallel. First utilized, which was founded in Texas Frito Company on corn chips, while the founder Herman Lay sat on potato chips.

Together, the company achieved in 1961 a turnover of 127 million U.S. $ and could increase this by further mergers in 1979 to one billion U.S. $.

Today the company is part of the PepsiCo Group.

On the German market the products of Frito -Lay are only to be found since 2000.

The products

The company relies largely on chips. Alongside corn snacks and dips are offered.

On the German market following products are sold:

  • Lay's Super Chips ( Paprika / Natural)
  • Lay's Light Potato Chips ( Paprika / Natural)
  • Sensations ( peppers / Thai Sweet Chili, both in Germany ), ( Oven Roasted Chicken and Thyne - to 2009 in Germany available at Delhaize )
  • Lay's Baked Chips ( Mediterranean Herbs also only at Delhaize )
  • Bugles
  • Doritos ( Nacho Cheese varieties, Spicy Nacho and Cool Ranch )
  • Doritos Dippas.

The chips for the German market in the Netherlands by Frito- Lay's Dutch branch of Smith 's Food Group BV produced. The Dippas are made ​​in the USA for the German market.

Types of business entity Plano (Texas) Tortilla-Chip Delhaize Group
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