Havas

The Havas Group is a French advertising agency based in Suresnes, Hauts -de -Seine department.

It evolved out of the first French news agency, which was founded in 1835 by Charles -Louis Havas. Continued after his death (1858 ) by his son Auguste Havas ( 1813-1889 ), it was converted in 1879 into a corporation.

Havas was purchased by Vivendi in 1998 and renamed Vivendi Universal Publishing. The company, which today bears the name Havas, was originally a subsidiary of Havas old, namely on the communications sector specialized Havas Advertising, which has acquired the naming rights in 2002. It is a holding company based in Suresnes, near Paris. 2004, the group was eventually bought out by businessman Vincent Bolloré.

Havas is now the second largest advertising group in France and is consistently ranked in sixth place. One of the biggest main competitors include global Omnicom, WPP, IPG and Publicis and Dentsu. The company is listed on the Euro Next Stock Exchange.

Havas group

The global Havas group consists of Havas Worldwide and Havas Media. The holding of the Havas network comprises 233 agencies in 75 countries. For the Havas group also includes the Euro RSCG network.

Havas Switzerland

In March 2012, the offices of the advertising agency Euro RSCG were renamed Havas Worldwide Zurich, Switzerland to that in the West Havas Worldwide Genève. The name change had been discussed for several years, since the brand name is listed on the Paris stock exchange holding company Havas is easier and philosophy " think global, act local " better express to.

Saying

The phrase "This is a Havas " ( meaning: That's a lie, nonsense or rubbish ) is common, especially in Switzerland. The former French news agency Havas still lives today in many mouths because of their false reports during the first world war ingloriously away.