Hipstamatic

Hipstamatic is a photo app to create images with retro effects. The manufacturer Hipstamatic LLC (formerly Synthetic LLC) distributes the fee-based program only through Apple's App Store and Microsoft's Windows Phone Store.

The program, whose surface is modeled after an analog photo camera changed, by combining various software filters the photos so that they act as analog photographs of different eras. The selection of filters is done through the combination of different virtual lenses, films and flashes. The names used in this case correspond to no real brand name, but are inspired by brand names such as Kodak. After activating the software calculates the influence of the filter for several seconds, which is called " Developing " means (English for development ). In addition to the existing supplied lenses, films and flashes, other - will be released - partly for a fee. By November 2010, the software was sold 1.4 million times.

The manufacturer used as background for his product, the story of a still camera with the name Hipstamatic 100, said to have been developed in Wisconsin by brothers Bruce and Winston Dorbowski in the 1980s. The camera is said to be cheaper than a movie. Evidence supporting the story does not exist.

The Pulitzer Prize winner Damon Winter, who works for the New York Times, Hipstamatic used while he accompanied U.S. soldiers in an operation in Afghanistan. With the iPhone, he was able to photograph, without much to attract attention. For his photo reportage, he was awarded Picture of the Year International.

In December 2013, the Luxembourg Post issued a stamp series, in which the photos were realized using Hipstamatic.

Examples

The same motif of a fruit basket each with different combinations of filters in the app " lenses " and " films".

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