Home Staging

Home staging is called the professional adaptation of premises of a property or complete real estate for sales promotion. This adaptation includes the selective use of furniture, color, lighting and floor design. Buildings that are prepared with home staging in the sale are called based on the creation of illusions in the film industry also set.

Surveys of U.S. real estate agents have shown that a reduction of the selling time by one-third to one-half and a higher selling price by 10-15% can be achieved by home staging.

Philosophy

Home Staging is a blend of salesmanship, Simplify your life and interior design with the aim of a house or a condo in a shorter period and with more revenue than conventional methods to sell. For this purpose, it is de - personalized by the sale of property the personality and individuality of the previous inhabitants is taken. It tries to give the property a charm that appeals to the widest possible circle of potential buyers.

As a first step, it is important to optimize the "first impression " to eliminate any confusion, " declutter " the apartment and thoroughly clean. Then dominant pieces of furniture removed and stored as well as direct measures are taken, the flatter the eye of the future buyer. They should put him in a position already to begin with entry into the respective space in the spirit of it, set it up with their own furniture. For this reason, personal belongings of the current householder only have the purpose to serve as an accessory and not the same of comfort.

History

Home staging is used in the U.S. since the 1970s. Since the 1990s, home staging has emerged as a separate operating and business for designers and interior designers. In recent years, home staging is in other countries, including Sweden and the UK have become popular, where it is also called property presentation or property styling.

2006, the first home staging agency was opened in Hamburg. Across Germany now about 200 Homestager, mainly in the cities and urban centers.

Techniques

Conventional techniques of home staging are decluttering the home, the moving furniture, removing personal items such as photos, documents or religious symbols, painting the walls in neutral colors and the use of new or rented furniture and home accessories.