Jonathan Ive

Sir Jonathan Paul " Jony " Ive, KBE ( born February 27, 1967 in London ) is a British designer. He has worked as senior vice president of design at Apple. Since October 2012, he is also responsible for the user interface of Apple software.

Life

Training

Ives father was a silversmith who worked at the local college and his son gave every Christmas a day in his workshop in order to accurately build what he just wished. Prerequisite for this was that I've previously made ​​thoroughly thought about his project and anfertigte detailed drawing. This is said to have influenced his craftsmanship and design skills significantly.

13-14 years of age, he should have known that he wants to do later " anything with design," and should have spent a lot of time sketching their own designs.

Jonathan Ive, who prefers to be called Jony, went to the Chingford Foundation School, then Walton High School in Staffordshire (England) and studied at the Newcastle Polytechnic Art School of Northumbria University in North East England, in 1989 he graduated in product design made.

After completing his studies at Newcastle Polytechnic Art School, he became a partner of the design agency Tangerine in London who draws product designs for well-known manufacturers such as Nokia or Samsung even today.

Life and Work at Apple

Jonathan Ive came to Apple in 1992. First he worked only as a consultant by Robert Brunner (Chief of Industrial Design), later he worked permanently for Apple. Before Steve Jobs' return to Apple Ive developed the design of the second generation of the Newton MessagePad 110 At that time, he could rarely try out their own ideas and implement his design principles. This changed when he founded a small design team with its best staff and together created the iMac design with them.

1997 Steve Jobs returned to Apple, and encouraged the previously developed by Ive design of the iMac of colored, semi- transparent plastic; were previously gray housing dominant in the PC industry. Since then Ive is responsible for the overall design of the Apple product line. He was influenced by work and principles of Dieter Rams, who was from 1961 to 1995 chief designer at Braun, whom he admired.

At Ives important designs include the Apple products iMac, iBook, MacBook Pro ( Unibody ), Power Mac G4 Cube, iPod, iPhone, PowerMac G5 and iPad. The he designed transparent speaker Apple iSub ( "Sound Stick" by Harman Kardon ) were included in the object collection of the Museum of Modern Art.

Since October 2012 Ive is also responsible for designing the graphical user interface of Apple software. The first big project here was the complete revision of the operating system iOS, and the removal of many skeuomorpher design elements.

Outside Apple's

Ive worked in a few cases also in projects outside Apple. He contributed to the design of the robot's Eve at the Pixar movie Wall-E.

In September 2012, the camera manufacturer Leica announced at Photokina, Jonathan Ive will make a single model of the Leica M, which will be auctioned during the year for a good cause. Besides the Leica M the end of November 2013, the Golden Apple EarPods, a red Mac Pro 2013 and many other exclusive design objects by Jony Ive been auctioned (in collaboration with Bono and designer Marc Newson ) in support of the anti-AIDS campaign Product Red. Overall, the auction revenue of 50 million U.S. dollars has been made.

Private life

Jonathan Ive met his wife in the secondary school know; they married in 1987. Together they have two sons and live together in San Francisco.

Ives design philosophy

After Jonathan Ives view of each design should follow its function ("Form follows function ").

Also Ive expires like in the obsessive study of details and their opportunities for improvement and reduction. So he has the display and control options on the iPhone optimized and reduced that even people who had this device never before in the hand, it will quickly learn to use so far.

In the current Apple products Ive focuses primarily on fine polished aluminum, which was made into a unibody enclosure. Exceptions are about the iPhone 5c or the Apple TV.

Prizes and awards

Jonathan Ive has been honored for his work with many international prizes: