Linkfarm

As a link farm is a collection of web pages on the web is called that primarily serves the purpose to put as many hyperlinks to other web presence.

Purpose

The creation of such link farms is the search engine optimization or manipulation of search engines, that is, the linked website to be placed on one of the first places in the hit list of search queries. The individual pages of such a link farm are often very similar or identical.

Here the fact is used that search engines evaluate websites not only to its occurring on the side of the text, but also to referential links and their anchor text. More referencing links mean it is usually a better placement in the search results.

Prevention

However, search engines take into account not only the number of links pointing to a page links, but also their quality (link popularity, Google PageRank by the calculated). A similar technique also uses the Google Bomb. However, a page should not be upgraded, but placed in a special relation. The policies of most search engines warn against the creation of link farms. Violations can be punished with the exclusion of individual pages or entire domains from the search index. For example, Google now recognize link farms unerringly and devalued those links.

Another - compliant with the guidelines - an opportunity to improve the rank of a website is the link building. Here Webmasters other relevant pages can be contacted to obtain a link to your page from them.

Further meaning

Link farm is also known as file systems or directories from many links (on Unix: symbolic links ) insist on the actual data, possibly in multiple levels. This is done in order to achieve more flexibility or when data are present in a fixed file system, to be presented by other names.