Listings magazine

The program guide is a general-interest magazine with the main task to provide information on the TV and radio program.

On special program pages the deals of all networks are listed. In Germany it is common that each transmitter is assigned a specific seat. In other countries, there is also a TV magazine, sort the items only by time. Many television magazines were transformed in the 1990s, more and more multimedia magazines. In addition to television and radio and cinema, computer, books, DVDs and music play a role. Since the success of smartphones and tablet computers around the year 2010, more and more people use on these devices running, free computer programs with program magazines apps. ( See also Second Screen. )

The first German program magazines emerged with the beginning of broadcasting. From about 1926 a federal broadcasting structure with ten channels formed in the German Empire out in 1932 all have their own program guides gave out, such as the Southwest German Radio Newspaper SRZ or Mirag, NORAG and WERAG the Central German, North German and West German stations AGs.

Forms of distribution, typing and target groups

Program guides are assigned depending on the publisher and revenue model different groups - here are the four most important:

• Classic buying magazines with stand and subscription sales as program guides in the narrow sense,
• Cross-object, ad-supported program supplements to daily newspapers,
• Display sheets or customer magazines with program information as focus on content,
• Programmes single transmitter in free or redeeming directed sales.

The classic purchase journals form after their publication cycle (weekly, 14 - day, monthly) three other subgenera, each serving different audiences and reflect specific editorial concepts.

Thus the weekly magazines as the oldest subgenus a significantly higher proportion of women and through an older readership than the addressed target groups until the early 1990s, introduced 14 - day Magazines: extreme examples are, for example, in Germany the week title two ( women 79.3 per cent) and at a glance ( 53.4 percent of readers 60 years and older ) in contrast to the 14 - day Digital TV ( 39.9 percent of women, 60 -plus share of 11.0 per cent ) or for appearing since 1990 TV movie (47, 0 percent women, 13.4 percent of 60 plus).

The typical start-up phase of the monthly program guides as the third and youngest subgenus is from the year 2000. Titles such as TV pure or TV only differ from the extensive additional editorial content of the 14 - day competitors by its restriction to the pure program data and an aggressive sales price. End of February 2012 attested DWDL.de the monthly program guides one toward the rear strongly decreasing reliability.

Market and category range

Germany with 34 appearing Program purchase magazines worldwide market with the largest selection: In the U.S., there is only a single nationwide program guide ( TV Guide ), the UK is one of eight, France and the Netherlands 13 per title. In relation to the population is remarkably high, the number of eight magazines in Switzerland, while Austria has only one magazine ( TV Media ). But It should be noted that tele with the program guide - the TV magazine included many Austrian daily newspapers weekly a free copy. Thus waive many Austrians who have subscribed to a daily newspaper, on the purchase of an additional program guide.

In Germany, program guides are a net - genus range of more than 41 million readers the widest reaching segment in the media analysis in 2008, followed by the " current periodicals " ( 31.54 million ) and the women's magazines ( 27.99 million ). Overall, the buy title of program magazines reach 63.3 percent of the population. The total circulation per publication interval is around 18 million copies.

Although every second German has a program guide, time-consuming, expensive titles will not be accepted from the German market. Also monthly cheap stitching missing ads. All magazines are established by publishers Bauer, Springer, Gong and Burda. All other new releases had to give up, for example, TV49 early 2009. During Hörzu and lose At a glance since the 1990s continuously support and also have TV Movie and TV feature film suffered a loss circulation for several years, are TV4Wochen and read tvtop frequently.

Market-leading titles and providers

Topseller German TV magazine is tv14 with an average paid circulation of 2.33 million copies (IVW quarter IV/2007 ). TV Digital follows with 1.99 million edition, third place is TV Movie with 1.83 million.

The market is dominated by four publishers: Bauer Publishing Group (market share in the fourth quarter of 2007 edition 48.0 percent ), Axel Springer Verlag ( 21.7 percent ), Burda Verlag ( 19.5 percent) and Gong Verlag ( 10.9 percent ).

Electronic Journals

For the computer, there are special TV magazine programs such as that marketed by Hörzu TVgenial, sold by TV Digital tvDIGITAL OnGuide, Texxas, as well as the TV movie Clickfinder and the open source project TV-Browser. While TVgenial offers more pictures that free version of the program contains only a few stations, the complete program is open only in the paid version. TV-Browser contains most of the channels, but only to the individual images.