The Lance Armstrong Foundation ( LAF also ) is a non-profit founded in 1997 organization based in Austin, Texas. The objective is to support cancer patients through support, education and support of cancer research.
The organization was founded by professional cyclist Lance Armstrong, in which testicular cancer was found at an advanced stage in September 1996. Him little chance of survival time were granted.
The greatest notoriety should have gotten the organization by selling the yellow " Livestrong bracelet " from 2004. It sparked a boom such silicone bracelets by many other organizations and companies created and marketed similar bracelets.
Worldwide, the Foundation operates mostly under the name of "Live Strong". The global fight of "Live Strong" against cancer began in 1999 with the comeback of Lance Armstrong in the professional cycling and the Global Cancer Campaign.