Magura GmbH

The Gustav Magenwirth GmbH & Co. KG is a medium-sized company for accessories, service and component development for two-wheelers of all kinds The company is known by its brand Magura hydraulic brakes for his bike and component development for components in Zweiradsport. The brand name is derived from the initials of the founder 's name and founding location from ( Magenwirth and Bad Urach ).

History

Magura was founded in 1893 by the inventor Gustav Magenwirth as a manufacturer of ( petroleum ) motors, hydraulic press pumps and water pressure vessels and manufactures since 1923 in Bad Urach handlebar and handlebar fittings for motorized two-wheelers. In the area of the handlebar controls the company was the market leader as original equipment for motorcycle manufacturer and produces today products of this type for all major manufacturers. Fittings of the pre-and postwar production are remanufactured part to classic car restoration. From the 70s the company intensified developments for the bicycle industry. Total time was about 400 patents registered by the company during. The logo of the company goes back to a developed around 1930 rack grip. The original logo is held one-dimensional and shows a curved rack, plus the text Magura. The modernized logo shows the rack in the tilted side and the lettering Magura. Then a new logo was introduced in 2010, which was first adopted uniformly for all four divisions ( bicycle, motorcycle, industrial and injection molding). It also shows the rack, but in a stylized form and the lettering Magura. It is owned by (among other companies in the Maguragruppe ) for holding the Munz - Magenwirth Beteiligungs GmbH ( MBG ).