Marathon Motors Engineering
The Marathon Motors Engineering Plc. is an existing since 2009 joint venture between Hyundai Motor Company and former long distance runner Haile Gebrselassie with corporate headquarters in Addis Ababa, Ethiopia.
Since the company's inception, the company operates as the official general importer of South Korean group. For the first time to the public, the company presented at a press conference, which was held at the newly built Haile Resort in Awassa. According to existing plans in collaboration with the Holland Car Plc. and a capital of 10 million birr a joint project for the installation of all-wheel- driven vehicles to be built. The relevant negotiations are still ongoing.
Under discussion are as candidate models Hyundai Santa Fe, Hyundai Veracruz and Hyundai ix35. Parts such as car batteries, car seats, seat covers and car tires are then are locally produced. After the first year of its activities is thereby expected sales of one thousand vehicles per year. The vehicle and spare parts you want from the other hand, relate Hyundai spare parts warehouse in Dubai.
The current campus covers a total area of 2000 m², which was provided by the city administration are available for rent. To find the project is close to the Megenagna Yeka Hills. The project was launched after the observations of the athlete, with the statement " And we are now going for it" is more likely to be considered as a slogan.
The foundation of the project he founded with the creation of jobs in his home country and the lower taxes and customs duties, which ultimately has cheaper prices.
Currently offered as imported cars are the Hyundai Atos and the identical Hyundai Atos Prime. In the small car segment, however, Hyundai Getz, Hyundai i10, Hyundai i30 and Hyundai i30cw ranks. In the middle class, however, the Hyundai Accent is in the facelift version of 2003 and the more modern Hyundai Accent New offered. Are located in the same class, the two models Hyundai Elantra and the Hyundai Elantra New. As a luxury models, however, are available on the Ethiopian market the Hyundai Grandeur XG Hyundai Grandeur TG. The top model is the high end model Hyundai Centennial. But the compact MPV Hyundai Matrix is represented on this market.