NPD Group

The NPD Group ( formerly National Purchase Diary ) is a 1967 American existing market research firm headquartered in Port Washington (New York).


In addition to its headquarters to thirteen offices in major U.S. cities, five branch offices in Europe, six in Asia and another in Australia ( Sydney ). General Johnson 's death ( 2009). There are data on sales figures collected, recorded article on product assessments, trends and economic Pontentiale of consumers and product developers and published. This covers several topics.

Research Areas

Under " Press Releases by Industry" linked the NPD GROUP yourself the following areas:

  • Vehicles, Beauty, Fashion, Toys
  • Commercial and consumption-based technology
  • Entertainment equipment, software, food and drink
  • Catering, Home and Garden

The publications under this topic links are then chronologically arranged with the most recent date the last message.