Product Finder
A Product Finder Product Finder and is an information system that supports users in decision making in the selection of product alternatives. Product Finder to help one of many products users in the definition of requirements and selection. There are quite Product Finder varying complexity, which can be a variant of decision support systems are understood complex among them.
Traditional decision support systems are designed (eg, marketing managers ) for specialized users. Product Finder contrast contact consumers by focusing on reducing the complexity for him important parameters.
Area of application
A Product Finder is usually part of an e-shop or internet product presentation. As part of an e-shop it ideally leads to an online purchase. In the case of a product presentation of the actual sale is finally made via conventional channels (eg in business personally, by telephone, etc.).
Product Finder are particularly suitable for product groups whose individual products are comparable based on specific criteria. Good comparable are industrial products such as laptops, their properties, such as clock frequency, hard drive size, price and screen size influence the purchasing decision.
In addition to technical products such as laptops, cars, dishwashers, mobile phones or GPS devices are also non-technical product groups such as wines, socks, toothbrushes or nail a Product Finder available unless the data set contains enough similar products.
Can be used only conditionally Product Finder for individual products such as books, decorative objects or CD, because such products are not selected on the basis of certain criteria for comparison by the buyer.
Product Finder also be used to assist in products that are referred to as "Service" or "Services " in common usage, such as a bank account types, health insurance companies or service providers in the telephony sector. Occasionally, the term service finder is used in these cases.
Product Finder are used by product manufacturers, dealers ( across manufacturers ) and online portals ( manufacturers and retailers across ).
Technical Realization
There are different versions regarding the use of options. The profit for the consumer at the listed variants here generally goes hand in hand with technical wastefulness
Translations and related terms
As German terms have " online product advisors" or Germanized established "Product Finder". Occasionally, the German term " recommender system " is used, which, however, includes several other meanings and can therefore be misleading.
For systems to assist in the search for services (English services, such as types of accounts, a bank) sometimes the term is used Service Finder. However, since services are also often referred to as "Product ", the term Product Finder is used here.
The term Product Finder is occasionally used for price comparison engines, although those search engines actually not the choice of different products are used, but only the dealer's choice for a fixed given product in terms of the best price.