Retail Intelligence

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Retail Intelligence is a registered trademark of the company Abantia T- Cuento which the interaction of tools and business intelligence to describe applications that focus on the creation and management of knowledge through collection, processing, networking and analysis of data from a trading company.

Allow the applications of the RI of T- Cuento, internal variables of a business ( range, area, price, promotion, personnel, sales) with different parameters of consumer behavior, such as the flow of people in and outside the store, length of stay of customers, customer number, Hot Spots etc. to bring in context in order to increase the measurement and key performance indicators ( KPI 's) and in order to have a complete control panel can.

The user gets a better understanding of the current situation of retail stores and customer behavior in order to anticipate such future events may, with the aim to improve the competitive position of the company or branch offices and sales efficiency and improve customer service, increase profitability and new to identify business opportunities.

Function

RI tools combine sophisticated and advanced hardware technology ( People counter, motion sensors, thermal imaging cameras) with a management software that allows the user to query data, create reports and analyze and create graphs and alerts.

Tools

The following software solutions are offered:

  • Passers- counter: Extended reflection cell with an adjustable extraction distance. This may include passers-by, without being affected by sunlight, increase or decrease of exterior lighting, temperature changes, climatology, etc..
  • Input traffic reader: light barriers include the inputs and outputs in the various POS. You avoid the counting of children, animals, suitcases, among others
  • Motion sensors or thermal imagers: Thus one can analyze the behavior of the customer flow. The system differs in any business between the busiest and less busy areas.
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