Schwalbe (tire manufacturer)
Ralf Bohle GmbH with its headquarters in Reichshof is a company that tires and tubes for bicycles, motor scooters, mopeds and wheelchairs under the brand name as well as Schwalbe Impac and Trax produced. In Europe, Schwalbe is the market leader and the Bohle Group in 2011 generated an annual turnover of 140 million euros.
Company History
In 1955, Ralf Bohle joins the company from his father and his uncle. 1971 starts the sales and import of bicycle parts that are produced in Asia. 1973 founded Bohle cooperation with the Korean tire manufacturer Hung- A and the first brand tires Schwalbe dispatched for sale in Germany. 1995 shifted Ralf Bohle GmbH headquartered mountain Neustadt to Reichshof- Wehnrath and refers there a more modern logistics center. From this logistics center manager of the family five subsidiaries in England, France, Italy, the Netherlands and Indonesia as well as all worldwide distributors. In addition to the focus on continuous product development and improvement, the Ralf Bohle GmbH is also involved as a sponsor for numerous teams and individual athletes from the two-wheeler sector.
Production
Schwalbe tires are produced exclusively at Schwalbe factory in Jakarta, Indonesia. It is a joint venture with the Korean family Hung -A. Every year more than 14 million tires, and rising, made .
Warning of traders
In May 2010, Schwalbe warned from dealer as they used footage of the Schwalbe tires at online stores. In one case, the dealer in question had previously asked the sales and field service employees to check the online stores. The cost of the warning amounted, according to a dealer to over 1000 euros. The warning came from the Cologne firm " Heuking Kuhn Luer Wojtek ". In consequence, swallow apologized for this action and called the criticism of the approach as entirely justified. Among the reasons for the warnings they said among other things, that there had been misled customers by not to product description matching images. So cheaper versions were sold as the version shown in the picture.
Schwalbe Smart Sam tires.
The same tire after about 2500 kilometers mileage ( rear tire )
Sponsoring
Ralf Bohle GmbH is the main sponsor and namesake of the mountain Neustadt TTC Schwalbenberg Neustadt eV, and since the 2010/2011 season also the main sponsor of Handball Bundesliga side VfL Gummersbach. Moreover, Ralf Bohle GmbH owns the naming rights to the swallow - Arena, a 4,000 -seat multi-purpose arena, which was built from 2012 to 2013 in Gummersbach and VfL Gummersbach serves as a home ground.