Tavi Gevinson

Tavi Gevinson (born 21 April 1996 in Chicago, Illinois) is an American fashion blogger.

On March 31, 2008 at the age of eleven, Tavi Gevinson started her fashion blog "The Style Rookie ", which soon attracted 50,000 visitors per day. She was invited to interviews and fashion events around the world.

In September 2011, Gevinson was now 15 years old, the first issue of the online magazine "Rookie " in which Gevinson serves as editor in chief appeared. One million visits in the first six days showed that the concept was successful. In the autumn of 2012 a rookie yearbook is planned, which summarizes the best products.