The Orchard (company)

The Orchard is a U.S. publicly traded ( NASDAQ) media company. The company was founded in 1997 by Richard Gottehrer and Scott Cohen in New York City and works with independent bands together. The focus is on the distribution of digital audio, digital video, and new media via online music distributors, advertising companies, music and film agencies and labels like Barsuk Records, Nuclear Blast and Daptone Records. Orchard is represented in 27 countries by employees.

History

Originally Orchard subsidiary of Dimensional Associates, which also includes eMusic. After being sold to DMGI, it is traded on the exchange. The company has grown by TVT Records. Orchard is with Amie Street and Wynton Marsalis in the contract. 2009 imeem sued for publishing its own titles without license rights. The penalty in the amount of $ 150,000 could not be paid from imeem, after which it was acquired by MySpace insolvent.

Merger with the Independent Online Distribution Alliance ( IODA )

On March 6, 2012, The Orchard and the Independent Online Distribution Alliance ( IODA ) was known to fuse. Also keeps Sony Music Entertainment to participate in the new company. According to media reports, is expected by the merger with future sales of 130 million U.S. dollars.

Youtube

User of the YouTube platform have expressed concerns about the practice of the company at clarification of copyright. In an article in The Daily Rind, describes the group that audio tracks that are found through YouTube 's content idenfication system and the matches audio Orchard clients are automatically reported to YouTube. In addition, it is possible to argue copyright issues over the content identification system. The Orchard has been repeatedly criticized in this context of YouTube users, since they were wrongly accused by The Orchard, particularly in cases in which the Group did not have any copyrights on the material used.