Vantive
The Vantive Corporation ( previously ProActive Software, Inc. ) is a former American software company that (CRM ) has worked in the field of customer relationship management. Today Vantive belongs to Oracle.
The company offered a variety of tools in the CRM area and developed programs for Sales Force Automation (SFA ). However, the emphasis in Customer Self Service (CSS ) with the main product Vantive Support.
Other competitors in this market segment were Siebel Systems ( now also part of Oracle ), Clarify ( only acquired by Nortel Networks, now Amdocs ) and Baan Front Office Systems (now Infor Global Solutions).
History
Vantive was founded in 1990 by Roger Sippl, founder and Informix, and Steven Goldsworthy. The head office was in Santa Clara, California.
With Sybase, Inc., a manufacturer of databases, joined Vantive on 20 December 1991, a VAR agreement from in order to integrate its software into future products. On March 26, 1992, signed with the Oracle Corporation, a similar agreement.
In 1992, the venture capital firm Opus Capital invested in the company. In the aftermath Opus Capital acted as advisor and appointed in the following year John Luongo as the new CEO. On August 14, 1995 Vantive went under the symbol " VNTV " on the NASDAQ stock exchange.
By 1995, Vantive had taken over the top on the CRM market, followed by Clarify and Siebel, however, was two years later overtaken by the company Siebel, the more the more rapidly growing sales force focused automation market. To catch up to Vantive engaged now in the same segment and neglected their core business Customer Self Services. Despite reorganization of management and sales department, however, failed to catch up with Siebel Vantive. It was followed by the acquisitions of two small companies.
On August 27, 1997 Vantive announced that the acquisition of Innovative Computer Concepts, Inc. (ICC ), a leading manufacturer of customer service software, was over. The purchase was made through a share exchange under which shareholders of ICC received about 688,000 Vantive stock for all outstanding shares and options. The volume of the acquisition was approximately 21 million U.S. dollars.
An agreement to acquire the California Wayfarer Communications Inc. was closed on 18 June 1998. The agreement provided Wayfarer Communications, a company that had specialized in web technology, to take over for 11.5 million U.S. dollars and 179 thousand shares.
Until 1998, Vantive had won more than 850 customers, and utilize 163 million U.S. dollars. End of the year came Thomas L. Thomas, previously CIO at 3Com, and took over the management of the company until early 2000. A few months earlier, on 11 October 1999, the company had to PeopleSoft want announced buy Vantive, which then also realized been. The transaction had a market value of 433 million U.S. dollars.
Products
As Vantive Enterprise is the collection of various applications for customer service, help desk and quality assurance was called. The various programs could be run on many Unix operating systems as a server platform and had MS Windows, Mac OS or Motif Graphical user as interface (GUI) to choose from.
The first product of the company was called Vantive Support and appeared in July 1992 on the market. With this application, the customer service and its activities, such as product support, customer care or customer complaints were handled. The following year, a version with Oracle database as the back-end was offered. Later, the database management system (DBMS ) was supported by Informix with.
Vantive Quality was published in the fall of 1993 and was a program for collecting, distributing, tracking, and maintenance of products. As an internal help desk application Vantive HelpDesk was offered from August 1994 to record and treatment of all possible situations of employees.
In May 1995, a software called Vantive Sales for the sales and marketing was brought to the market. It allowed customers the complete activity before ( pre-sales ) and after ( after-sales management) to manage the sale of their products.
On February 20, 1996, a new major release of the software package Vantive Enterprise 5.0 was announced with numerous extensions and improvements of the existing components. Vantive Field Service was a new program, with which the field of the customer could be better organized. Vantive Customer was another software that was targeted to the customer service market.
Royalties for Vantive 's software were per-server and after the maximum number of users who could access the application simultaneously calculated.
Subsidiaries
Here is a list of the 100 - owned subsidiaries: