VIVA Poland

VIVA is a private Polish- music television station with studios in Warsaw. It is an offshoot of the German youth channel VIVA. To distinguish to other stations on the station VIVA VIVA Polska is called. Following the acquisition of VIVA Media AG by Viacom, the transmitter was located first in Berlin.

History

VIVA was produced by VIVA TV Productions Sp z oo, a 100 percent subsidiary of VIVA Fernsehen GmbH. The VIVA TV Productions Sp z o.o. was founded in April 2000.

The music channel was launched in June 2000 under the name Viva Polska! based in Cologne and was the first foreign branch of VIVA Media AG and VIVA brand. Viva Polska! started with a daily moderated 6-hour program. The transmitter was characterized by the fact that it contained many local elements and almost all consignments received a Polish name.

The German VIVA had by broadcasting via satellite Hot Bird position a great reputation in Poland. VIVA sent there for years until the change on Astra and was fed in many Polish cable networks, which VIVA has become the most watched music channel in Poland. This positive response led to VIVA 2000 expanded to Poland.

Viva Polska! sent from the beginning with a German license from the VIVA office building in Cologne. The programs were produced in Warsaw and Cologne, the program flow was created. Transmission line, satellite hook- and "On - Air" promotion were handled from Germany, the production of the program and the marketing of the transmitter in Poland. The marketing of the VIVA Advertising Sales and the Polish Media 5 were responsible.

In April 2002, the program of 12 hours was extended to 24 hours a day. At the same time the station began broadcasting an unencrypted via satellite, so the station was able to increase its reach by 30%.

2003 Viva Polska! renamed VIVA and got the logo and uniform appearance as were all VIVA channels in Europe at this time.

Since the acquisition of VIVA Media AG by Viacom, the transmitter is part of the Viacom group. End of 2005, the seat of the station of Cologne was moved to Berlin. The broadcast center VIVA is located in London.

A short time later the Polish VIVA from the VIVA Media GmbH was spun off and integrated into MTV Networks. First, the transmitter sent with a British license, now he sends as well as the Hungarian VIVA, which has also been carved out of VIVA Media GmbH, a Czech license.

Since 17 July 2012, the station transmits with the international logo. With the switch to the transmission format from 4:3 to 16:9, the station moved simultaneously into the pay- TV. Under the new motto VIVA - wyraźnie inna (Eng. "VIVA - Significantly different" ) to the 20-35 year-old, the new target group of the transmitter to be. So there since July 17, 2012 significantly more reallity series in the program, and cartoon series like Futurama.

VIVA Radio

In Poland, the Polish music channel addition can be received as a radio with its subsidiary MTV Polska under the Polish Radio Open.fm. The radio station can be found at open.fm.

Moderators

Former moderators

Małgorzata Half
Michał Marcińczyk
Odeta Moro Figurska
Agnieszka Sielańczyk
Jacek Graniecki
Paweł Kaplinsky
Tomasz Kleyff
Maciej Gnatowskis
Emilia Piotrowska
Mateusz Szymkowiak
Michał Puzio
Magdalena Polańska
Wit Dziki
Michał Marciniak
Aleksandra feces
Aleksander Sikora (2011-2012)
Rafał Sieraczek

Marta Berens
Aleks Sokołowska
Łukasz Napora
Róża Kulma
Monika Pachnik
Jacek zimnik
Pola Szczepaniak
Karol Ronczewski
Piotr Bartosiewicz
Maciej Łuczkowski
Ania
Grzegorz
Andrzej Rodzin
Natalia Jakuła (2008-2012)
Dariusz Rusin (2002-2013)
Justyna Kozłowska (2006-2013)
Katarzyna Kępka (2004-2014)
Nina Kozieradzka (2013-2014)
Szymon Sokol (2013-2014)

Formats

Similar to the German program were dedicated music formats, genres devoted themselves that tend to be less represented in the Polish charts, set after the acquisition by Viacom. Since the transition to the pay television channel reality formats are sent as in Germany increased. Music will be sent during the week or from 02:00 bis 13:00 clock clock, and on Saturdays and Sundays respectively from 02:00 bis 17:30 clock clock and 15:30 clock. Since January 2013 music videos are daily from 00:00 bis 16:00 clock sent. In September 2013, the music tracks were further reduced. Since music videos are only shown between 2:00 clock to 12:00 clock.

Ostre Gadki
Piękna i kujon (Beauty and the Geek )
Polska Stowa
Power Lista
Pup puk to my
Randka się opłaca
Spanie z gwiazdami
Szał Cial
Top 5 Best of VIVA
Top 10
Ty wybierasz
VIVA Pudelek
VIVA Top 5

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