Walkers (snack foods)

Walkers is a British and Irish food manufacturer who has specialized in the production of snacks, especially potato chips.

History

Henry Walker, who had moved in the 1880s from Mansfield to Leicester, where he became a long-established butcher shop. Due to the rationing of meat products after the Second World War, fell to unused capacity that you would otherwise use. Because potato chips enjoyed increasing popularity, managing director RE decided Gerrard to run the company in this industry.

Walkers today

Walker is a member of Frito- Lay, which in turn belongs to Pepsico. In the home city of Leicester, the brand is omnipresent: the football stadium in the city, the Walkers Stadium was sponsored by the company, and a former football player from Leicester City, Gary Lineker, is the new face of the company.

In 2006, the company introduced a nutritional information on the packaging and announced the proportion of saturated fatty acids in their products to reduce by 70 percent. According to official information daily about 11 million people eat a Walkers product. The company employs over 5,500 employees in 13 locations.

Product range

  • Potato chips ( currently in about 20 flavors)
  • Reduced-fat snacks
  • Tortilla chips ( Doritos )
  • Corn snacks

Trivia

  • In Germany Walkers products are also available. They are found in many Subway restaurants and Irish pubs as well as the HIT markets Dohle group under the brand name Walker. However, they are also sold in the stores Kaufland, Lidl, Edeka and under the trademark Lay's, which goes back to the parent company of Walker, Frito- Lay. Online distributed Walkers chips of Candy And More.
  • The packaging colors selected for Walkers Cheese -and- onion- and Salt -and- Vinegar chips (namely, blue and green), from those of most other manufacturers differ.
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