Wine gum

The wine or the rubber is like the fruit gum is soft and gummy candy. Main ingredients are sugar, glucose syrup, gelatin, flavorings, acidulants, colorants and usually flavorings. The rubber-like consistency is achieved by gelatin, pectin, starch or agar.

The use of acidifiers used in addition to the preservation and appreciation of taste and distinction to the fruit gum. For fruit jellies fruit acids (citric acid) or lactic acid are used for wine gums usually tartaric acid (E 334).

Wine gums in the shape of animals are known as rubber toys; most common variant is the Gummibär. Wine gums are enjoying great popularity especially in children. In the GDR there were only simple gummy bears. Haribo Wine Gums was popular for West packets and sought after in the GDR.

Production

The gelatin is dissolved together with the other ingredients and melted. Add cornstarch, the negative form of wine gums is pressed with a primitive form, in which then the melted gelatin mixture is filled. After solidification of the mass of the wine gum is separated from cornstarch. With a release agent such as oil or wax will prevent the wine gums stuck in its packaging or baked together.

English wine gums

English wine gums is often sweeter than other wines rubber. In England it mixes in addition add more sugar, making the wine gums to become more brittle.

Sales figures and market segmentation

In 2005 the turnover was in the market for fruit and wine gums in Germany a total of 340 million euros. With over 54 percent market share of the manufacturer Haribo GmbH & Co. KG was clearly ahead of its competitors Katjes and Trolli. The entire advertising budget for the market in fruit and wine gums in 2005 amounted to a total of twelve million euros, of which over 80 percent of Haribo was invested.

Origin of the name

, In wine gums as opposed to normal fruit gum containing tartaric acid, in high-quality products even from genuine wine. In contrast, fruit gum fruit acid or lactic acid.