World Rowing Cup

The Rowing World Cup is an annual international regatta series discharged in rowing. It is organized by the International Rowing Federation FISA and serves the national rowing federations to prepare for the annual World Rowing Championships and all four -yearly Olympic rowing regatta.

World Cup in One (1990-1995)

From 1990 to 1995 the World Cup was in rowing a contest for top scullers in One. In three to six international regattas in a season points for a total score as well as cash prizes could be won. The International Rowing Federation wanted as his sport more marketable and improve through TV presences sponsors revenue. These objectives were clearly missed, which ultimately resulted after the 1995 season to set these expensive for the participants form the World Cup.

Rowing World Cup (since 1997)

After the failure of the previous format and three by the public hardly perceived World Rowing Championships in the years 1993 to 1995, they changed the world organization fundamentally the requirements of top international regattas. Candidate to host these events had henceforth an excellent regatta course and concepts for marketing and media relations submit site to have a chance for the award of an event. At the same time sponsors regulations in the " FISA Rule Book ", the relevant competition rules of the International Rowing Federation, for season 1997 have been significantly liberalized. A variety of advertising opportunities on jerseys, boats and banners are available since then. In the course of these changes and the Rowing World Cup in its current form was created with three scoring races in the early summer, so that four top international regattas stand together with the World Rowing Championships regatta calendar for season 1997.

Marketing

The international rowing was with these measures again interesting for sponsors and the media. The World Rowing Association won by a contract with the European Broadcasting Union a strong partner for high-quality media material. Together with another contract with the transmitter Euro Sport transmission of the new regatta series in more than 50 European countries was assured.

As name sponsor for the Rowing World Cup different companies have occurred in the past. The Krombacher 1998 was the first name of sponsor, followed by Zurich Financial Services (2000-2002) and the consulting firm BearingPoint (2003-2005). After several years without a name sponsor of the Rowing World Cup is named after the South Korean technology group Samsung since the 2011 season. The additional revenue for the World Rowing Federation from TV contracts and sponsorship in connection with the Rowing World Cup also flow in a development program for countries in which the rowing has no long tradition since 1996. The number of Olympic in the regatta and the qualification participating organizations has thus more than doubled from 44 in 1992 to 101 in 2008.

To market the rowing World Cup in the media, there is a point system to determine overall winners in each boat class and the best organization of a season. For winning the A- finals at a World Cup regatta a team receives eight points for the judgment in their boat class for the other places to seventh place (winner of the B finals ) are descending six points awarded until a point. From the second rating Regatta the leading team wears each class of boat, a yellow jersey with sponsors printed under the -One. The best nation is determined by the score of all boat classes are added together. Since 1997, the German Rowing Association won the overall title eleven times, the British Association five times.

Rules

At three race weekends, usually in the period from May to July, the members of the International Rowing Federation, the national rowing federations may bring teams to the races held at the start. The program is geared to the the World Rowing Championships, the path length is equal to the Olympic distance of 2000 meters. Since the member associations may report several boats in each class and may change the teams between the races, represents the Rowing World Cup for them an attractive regatta series with international sport, which fall mainly to the selection of the teams for which generally takes place in August or September rowing world Cup or the Olympic rowing regatta serves.

Venues

Up to and including the Rowing World Cup in 2012 one of the three World Cup races of the season took place on both the Rotsee in Lucerne and at the Rowing Course in Munich, unless held during those boat races in the World Rowing Championships in the same year. From 2013 is merely the route in Lucerne integral part of the series. The second and third rating Regatta will be held at different locations, and were often used in the past by the line operators as a dress rehearsal for a later upcoming big event like the World Rowing Championships. The focus of the venues for Rowing World Cup regattas is in Europe, the only host outside Europe was previously Princeton in the USA in 2001. At that time the World Cup series was also once performed with four scoring regattas. In 2013, the first time a World Cup regatta in Sydney, Australia planned. The field is often strong European flavor because of the venues, as overseas organizations arrive for cost reasons only to the World Rowing Championships with a complete team. In the Nation Appreciation therefore the strong associations from Canada, the United States, Australia and New Zealand do not play a role.