Yandex
Yandex (Russian: Яндекс ) is a Russian company based in Moscow, by Internet services - became known - in particular through the same search engine. The company was founded in 1997 and is in Russia with 64 % market share is the clear market leader in the field of Internet search (June 2010) and represented in some other Eastern European countries with a significant market share. In addition, Yandex offers many other services and products, including some services for Internet advertising, its own browser ( Yandex.Browser ), an online translator, a map service ( Yandex.Maps ), email mailboxes, cloud services or Appstore for Android.
Yandex is the fourth- largest search engine in the world after Google, Baidu and Yahoo. Since May 2010, the global search engine is also available in an English version.
History and name
The founding director and later Yandex CEO Arkady Wolosch studied during the Soviet era at the Moscow State Institute of Oil and Gas Applied Mathematics. He developed as early as 1990 search technologies and found in 1993 with the Apersjan Laboratory ( Institute for Information Transmission of the Russian Academy of Sciences) a partner, successfully the problem of hypotheses was dissolved in the search in the Russian language with the. The search was therefore bound not only to the dictionary with grammatical errors or unknown words, gets the seeker proposals, as it also makes Google.ru now. Therefore, the advantage of Yandex against Google is the greater use of Russian cases and verb forms.
Together with his school friend Ilya Segalowitsch Wolosch founded the company in 1993 " COMPTEK ". On 23 September 1997 Yandex was announced as the first Cyrillic search engine and went in November 1997 as Yandex.ru online, then still as a division of COMPTEK. This Yandex launched a year earlier than Google. At this time had only 200,000 of around 145 million Russians access to the Internet and both most browsers and search engines do not come with the Russian language and the Cyrillic alphabet cope.
The name Yandex (Russian: Яндекс ) is attributed to the term ' language - index ' (' Язык индекс " ), which is the first letter " Я " ( Ya ( English), German yes), in Russian for the personal pronoun " I " stands, "Index " combines with the second word.
After Yandex had grown strong, Arkadi Wolosch and Ilya Segalowitsch founded in 2000, the independent company Yandex, until then the search engine was not developed within COMPTEK.
Yandex has its headquarters in Moscow and offices in St. Petersburg, Yekaterinburg, Kazan and Rostov-on- Don, the Ukraine, Belarus, Switzerland, the USA and Turkey. The company has a total of approximately 4300 employees who are trained to some extent in our own institutions. Yandex performs a "school for Data Analysis", where it operates jointly with the Moscow Institute of Physics and Technology, a corresponding master program.
Yandex has the largest server farm in Russia and servers in Ukraine and Germany (Frankfurt). In addition, Yandex leads (as well as Google) own data center.
In Kazakhstan, Belarus and Ukraine Yandex conducts its own search services. Since the summer of 2008, the company also maintains the Yandex Labs in Silicon Valley, a private research laboratory in the U.S..
With 64 % market share of Google ( 22%), Mail.ru (7.3%) and Rambler (2.5%) is Yandex clear market leader in the field of Web search on the Russian Internet.
2002 Yandex reached the breakeven point, sales and profits have increased since then many: Revenue rose from 17 million U.S. dollars ( 2004) 35.6 million (2005) and 72.6 million (2006 ) to 300 million U.S. dollars (2008). Net income rose from 13.6 million U.S. dollars ( 2004) 29.9 million (2005) to 35.6 million U.S. dollars (2006). About 85 percent of Yandex revenue comes from text-based ads.
In 2004 the service was Yandex.Maps online, about half a year before Google Maps.
On 24 May 2011 Yandex went to New York to go public. Yandex and his partners sold 52.2 million shares at $ 25 per paper. The IPO on NASDAQ flushes the partners thus 20 percent more than initially planned in the pockets.
In May 2011 it was announced that Yandex has passed confidential customer data from the company-managed payment service provider to the Russian FSB. This mainly affects donors, who have the popular anti - corruption fighter Alexei Navalny supported through the payment service "Yandex dengue ".
In June 2011, the Company announced a search alliance with the smaller competitors Rambler. Here Yandex will provide the results for the search of Rambler.
In September 2011 Yandex entered the Turkish market online. There the search engine, mail, map service, translators, news aggregators and other services under the URL for yandex.com.tr were introduced. In addition, Yandex opened a branch in Istanbul.
In February 2013 Yandex has for the first time Microsoft's Bing overtakes in the search queries, according to an analysis of comScore qSearch.
In February 2014, an office was opened in Berlin, research and development for its own mapping service to work in up to 130 employees in the field. In February of the same year was presented with " Yandex.Kit " own Android version. The first hardware partner for the Russian company Explay and Huawei could be won.
Services
Over the years, Yandex became a multi-portal with more than 30 services. The most popular are: Yandex.Nowosti (news), Yandex.Fotki (photos ) Yandeks.Igruschki ( games), Yandex.Karty ( map service with panorama function similar to Google Street View ), Yandex.Probki ( Traffic Report ) Yandex.Perewod ( online Translator ), Yandex.Slowari ( dictionary ) and since September 2010 Yandex.Musyka ( music streaming offer).
The offer consists of a web guide with web search, webmail, news, classified ads, image search, blog service, online maps and some smaller services.
By using the Services Yandex.Direkt the search advertising in Yandex is possible. The functionality of the Google Adwords Yandex.Direkt is very similar. After registering for this service, the user is given the opportunity to set up your own search engine marketing campaign.
Ownership and Management
About 61% of Yandex shares by its own account investment funds include ( ru -Net Holdings, Baring Vostok Capital Partners and Tiger Technologies), 24 % are owned by Yandex executives and employees, 10 % are owned by private investors and former employees, 5 % are holders of stock options.
Management
- Arkadi Jurjewitsch Wolosch, Founding Director and CEO
- Ilya Valentinovich Segalowitsch, CTO
- Jelena Kolmanowskaja, Editor in Chief
- Arkadi Borkowski - CTO of Yandex Labs
Products
* = Not available in English