De Pers

De Pers was a Dutch daily newspaper. These were a free newspaper that was distributed in railway stations, gas stations, stores the bookstore chain " Bruna ", libraries, hospitals, pharmacies, cafes, kiosks and colleges / universities.

The newspaper published Monday to Saturday in tabloid format. Editorial office was Amsterdam. Editor of the newspaper was a joint venture of " Dagblad De Pers 'and' IEX Media Groep ". According to the company, the initial print run was 250,000 copies, the circulation in the first quarter of 2008 was 440 714 copies.

On 12 March 2012, announced by De Pers that on 30 March 2012 appears the last edition of the newspaper.

History

Since the turn of the millennium to PCM Uitgevers saw with falling editions of their newspapers, caused by new media such as the Internet and free newspapers faced. The first published in June 1999 Dutch branch of the Swedish free newspaper metro and at the same time brought out Sp! Ts had been able to establish themselves as firm favorites in the market. PCM Uitgevers now decided to also enter the free newspaper market.

For the new newspaper in the framework of a joint venture has been selected, the other half should be taken by the investor Marcel Boekhoorn. However, PCM Uitgevers then changed their plans and finally opted for the telecommunications company KPN. In August 2006, presented Cornelis van de Berg, formerly at metro and Wegener, Boekhoorn a business plan for a free newspaper. Boekhoorn finally gave the green light and became the investor of the newspaper, van den Berg became its publisher. The in September 2006 appointed chief editor Ben Rogmans was due to a non-compete clause on the part of his former employer Wegener, where he was director of multimedia, take up his post immediately. Originally, he had to wait until October 2007 due to a court order, in the appeals process Bogmans but finally was able to reach a position for the month of April.

The newspaper was published under his already since January 23, 2007 and was up to Bogmans ' inaugural editorial headed by the deputy editors in chief. On June 23, 2007 she released the first test, a Saturday edition, which was followed by another test issue on July 28. Since 15 September, the Saturday edition is published regularly.

On March 12, 2012 the end of the newspaper was announced. Due to the strongly deteriorating conditions in the advertising market was never able to the editors to make the free newspaper profitable.