Deluxe Distribution

Founded in San Francisco in 1987 from Deluxe Distribution ( short DLXSF ) manufactures, among other hardware for skateboard and clothing.

The products are marketed under various brand names, each of which has a particular part of the skateboard (eg Wheels or decks ) specialized, possibly to avoid a mutual cannibalisation of market share. However disproportionately offer many brands of decks.

Brands

Spitfire

Spitfire Wheels ( picture) is one of the most famous Wheels ( roles) brands in the skateboard market. The hallmark is the so-called fire head ( Bighead ), which appears on almost all of their products. In its product range, among others, the following products are used:

  • Wheels ( casters) in different hardnesses
  • Clothing (T -shirts, sweatshirts, hooded sweaters, pants, hats, etc. )
  • Backpacks
  • Accessories ( wallets, lighters, trouser belt, air fresheners, stickers, etc.)
  • Bearing

Real

The real brand performs the following products:

  • Decks
  • Clothing (T -shirts, pants, caps )
  • Backpacks
  • Accessories ( trouser belts etc. )

Krooked

  • Decks
  • Clothing
  • Backpacks
  • Accessories

Anti-Hero

  • Decks
  • Clothing
  • Videos
  • Accessories

Thunder

  • Clothing
  • Trucks ( axles )
  • Accessories

Rasa Libre

  • Decks
  • Clothing
  • Accessories
Cannibalization of fiction
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