McCann Erickson

McCann Erickson is one of the world's leading advertising agencies. The company is a U.S. holding company Interpublic Group of Companies. The international network has agencies in 167 cities in 130 countries, making it one of the largest worldwide.

History

Customers

McCann Erickson Germany develops and coordinates international budgets from Germany as Lufthansa, Nestea, Siemens, Sony Ericsson, Bion, Pelikan AG counsel to national accounts like Arte, Beck's, Carl Zeiss, Bavaria 1, Coca -Cola, Fanta, Nescafé, Weight Watchers also and international customers of the networks such as L'Oréal, Microsoft, MasterCard and United Parcel Service.

Major campaigns and Claims

  • " Open Happiness ", The Coca -Cola Company
  • " Pack the tiger in the tank ", Esso
  • " Everybody talks about the weather," German Federal Railroad
  • " Only flying is more beautiful", Opel GT
  • "I'm so free," Nescafé
  • " Blub ", Iglo Creamed
  • " Print works ", Association of German Magazine Publishers
  • " Small cake instead of many words " Nestlé YES

Management

  • Ruber Iglesias, CEO
  • Peter Roos, COO & CFO

McCann Worldgroup

The McCann Worldgroup Germany based in Frankfurt includes full-service agencies in Berlin and Dusseldorf, as well as specialized disciplines with offices in Berlin, Dusseldorf, Frankfurt, Hamburg, Munich and Nuremberg.

  • McCann Erickson
  • McCann Enterprise
  • Typo Wenz Artwork
  • MRM Worldwide
  • Universal McCann
  • Weber Shandwick
  • Future Brand
4711 Coca-Cola Deutsche Bundesbahn
560001
de