Mercedes-Benz Museum
The Mercedes -Benz World is a customer service center of the company Daimler in Stuttgart-Bad Cannstatt. It was opened on 19 May 2006 and consists of the new Mercedes -Benz Museum and Mercedes -Benz Center. The area is located outside the main gate of the Mercedes- Benz plant Untertürkheim on the B 14 on a artificial hill opposite the Mercedes -Benz Arena in the Neckar Park.
- 2.1 Figures, data and facts
Mercedes- Benz Museum
The Mercedes- Benz Museum was located until 18 March 2006 at the premises of the Mercedes -Benz Untertürkheim plant was re-opened in May 2006 in the Mercedes -Benz World. The museum occupies about 3,500 m² of floor space and has over nine floors distributed around 17,000 m² of exhibition space. The building is 47.5 m high and has a building volume of 210,000 m³. Next to the main entrance is an open- air arena for 900 spectators.
Architecture
A rounded Reuleaux triangle with a uniform width of 80 meters is the floor plan. The courtyard is congruent formed to the outer shape of the building by an atrium. Around the atrium are two inclined planes squirm in a style similar to the double helix of DNA form ( Trefoil ) from top to bottom. The resulting two tours start at the top and squirm a total of nine levels to the exit. From design to realization formed the basis of planning a three-dimensional data model that underwent 50 revisions during the construction period and a total of 35,000 work plans generated. 33 meters wide, column-free spaces which are to bear the burden of ten trucks are able to do the same architectural features as the doubly curved structural components: the so-called twists that were applied in this shape and size for the first time. In the window hinges 1,800 triangular panes are installed, no one of which are identical.
The concept for the museum expansion was developed by the Stuttgart HG Merz. On their way through the museum, visitors can experience a journey through 120 years of automotive history.
From the top level of two ways lead to wide curves through the extensive collection. Chronologically The Legend tour follows the brand's history from the invention of the automobile to the present day. On the second tour put five exhibition rooms - time overarching priorities. Each time the visitor between the different spheres may change. For the first time now also presents the more than 100-year history of the commercial vehicle company the museum. Both tours end in the steep curve of space " Silver Arrows - Races and Records ". From there, the trail leads through the " Fascination of Technology " to access the new Mercedes- Benz headquarters.
The chronologically oriented Legend rooms tell the story of the Mercedes-Benz brand and they are divided into topics and eras.
- Myth 1: Pioneers - The invention of the automobile, 1886-1900
- Myth 2: Mercedes - The birth of the brand, 1900-1914
- Myth 3: breaks - diesel and compressor, 1914-1945
- Myth 4: Wonder years - form and diversity, 1945-1960
- Myth 5: Pioneer - Safety and Environment, 1960-1982
- Myth 6: World Moving - Global and individually, from 1982 to today
- Myth 7: Silver Arrows - Races and Records
The vector spaces show thematically brand vehicles. An opportunity to explore exhibits such as a normal bus Mercedes -Benz O 305, the famous " Centipede " - the heavy truck LP 333, a fire engine LF 3500 with a turntable ladder or the " Popemobile " by Pope John Paul II The rooms offer oversized facades a wide view of Stuttgart and the surrounding countryside.
- Kollection 1: Gallery of Voyagers
- Kollection 2: Gallery of Carriers
- Kollection 3: Gallery of Helpers
- Kollection 4: Gallery of Celebrities
- Kollection 5: Gallery of Heroes
A special role is played by the "Fascination of Technology" at the lowest level. It is not part of the tour, but is freely available as a self-contained exhibition. With the help of an elaborate staging it allows a look into the everyday work of Daimler developers and engineers and thus a glimpse into the future of the automobile.
A café, a restaurant and several shops are also available for the visitors. The direct link to the showroom of the office ensures the seamless continuation of the Mercedes legend of the old-timers on the latest products.
History
Since 1923 the company has a comprehensive collection of vehicles. For 50 -year corporate anniversary, the Daimler -Benz AG established in 1936 Untertürkheim the first museum one that has since been expanded several times. Shown " Guide through the Untertürkheimer Museum of Daimler -Benz AG " in 1938, according to the eighteen vehicles of Daimler -Motoren-Gesellschaft, nine cars from Benz and six automobiles from Mercedes -Benz. Then there were nineteen engines (start engines, automotive, aircraft and marine engines ), three rail vehicles, a replica of the Daimler riding car and the motor boat "Marie" of 1888th 1949 came new themes to it. Thus, the existence of the racing department was handed over to the historic collection of vehicles, documents and other material. In the next few years, the collection and the increasing flow of visitors grew steadily.
In 1955, the planning for a new, large Daimler- Benz Museum as a separate building on the site of the work Untertürkheim. Construction began in 1958 in the middle of Untertürkheim. The planned by the architect Rolf Gutbier and Hans Kammerer new Daimler -Benz Museum was opened in 1961 for the 75th anniversary of the invention of the automobile. The default was a vacant lot of 72 × 46 meters. The museum therefore had to grow into the air to provide enough space. Thus, a museum with 42,000 cubic meters of enclosed space and was around 3,250 square meters museum space, of which 1,200 square meters of exhibition space. There were also 1,000 square feet of offices, 700 square feet of technical space and 1,200 square meters of underground garages and storage rooms. On the ground floor was right in the entrance hall in addition to the historical collection now also the current range of Mercedes -Benz to see. Arranged chronologically, the show was historic: the invention of the automobile and the history, the vehicles before 1926 had their place on the ground floor. Vehicles and chassis from Mercedes- Benz and engines for boats, trains and airplanes were on display on the first floor, the racing history was presented on the second floor.
The Daimler-Benz museum was closed in 1985. Reason was a comprehensive renovation, remodeling, and the basic redesign and expansion for the anniversary "100 Years of the Automobile" in 1986. 's Concept for the redesign of the architects Knut Lohr, Dieter Herrmann and HG Merz developed and implemented. The 25- year-old building was given a new front with continuous glass facade. The roofing of the inner courtyards of the enclosed space of the museum was expanded. The existing floors were so the character of Galleries. They were extended by ramps and bridges made of steel, which also served as an exhibition space and the launch of the collection. The exhibition area of the museum had grown to 5,760 square feet and offered a new approach to the collection. The racing history was installed to a large extent on the ramps leading from one floor to the next. Thus, the vehicles of motor racing were at a connecting moment that up to the second floor walk up spiraled as a dynamic spiral from the ground floor of the museum, from the earliest Daimler racing car up to the current competition vehicles. The visitor either chose a chronological tour of the exhibition, or he visited a selection of the 26 thematic priorities according to their interests.
Technical broke new ground with Daimler-Benz in 1986 with the introduction of audio information system that the visitor mediated information about the individual exhibits. The relevant text has been played by a flash memory. The 120 -second information was continuously output via infrared transmitter in a narrowly defined geographic area. The digital sound of the " sound - Stick" said audio guides are over 1986 films in the staging of the exhibition: So are old Motorsport films and documentaries for the " race " cinema has been edited.
Due to the limited space and the visitors unfriendly location within the factory premises, the company decided in 2000 to build a new museum on the edge of the factory premises. The new museum building was designed by Dutch architect Ben van Berkel and his architecture firm UNStudio, the 2001 architectural competition won. It was opened on 19 May 2006.
Exhibits
The museum displays historic vehicles from the first car in the world on the legendary Silver Arrows to the presence of the Mercedes-Benz brand. To see include Konrad Adenauer's last official car and the car of the Emperor William II and Hirohito (Japan).
Daimler Motor Carriage 1886
DMG trucks from 1896
W25 Silver Arrow of 1934
The new museum is also a replica of the coach of the German national football team is featured at the 1974 World Cup, which was presented at the IAA 2005 in Frankfurt am Main. Mercedes- Benz presented during each National Team World Cup one painted in the national colors Omnibus available. The national football team of the GDR refused to take their bus, as were missing that hammer and compass as national symbols.
However ... a replica.
1974 World Cup logo and ...
The two mascots ... Tip and Tap
Events
- In early November on Saturday: Motor Sports Day Stars and Cars around the Mercedes- Benz World
- Bambi Awards 2006 on 30 November 2006
- Presentation of the McLaren -Mercedes MP4 -23 7 January 2008
- In January 2010, the children's exhibition orchestra at the Mercedes- Benz Museum took place - there were children make music, make visible vibrations and hear their own heartbeat.
- 2013 took place in the premises of the Mercedes -Benz Museum for the first time a part of the Children's Film Festival Tricks for Kids in the framework of the 20th International Festival of Animated Film Stuttgart.
Mercedes -Benz Center
The Mercedes -Benz Center has a sales and exhibition area of 9,500 square meters and a total floor area of 36,000 m². It is a 100 m long connecting building, which includes a restaurant and museum shop, connected to the Mercedes -Benz Museum.