John Deere

John Deere is the name of the founder and the main brand of the U.S. company Deere & Company, the world leader in the field of agricultural engineering (2007). The name John Deere is often used as a synonym for the company. Other products of the company include forestry machinery, construction machinery and equipment for lawn and grounds maintenance, are offered through an international distribution network worldwide. Since 2006, John Deere Water Technologies also provides precision irrigation systems for agriculture and for the landscaping and gardening.

Other brands of the Group Deere (construction machinery and engines), Kemper ( Headers ) SABO ( lawn mowers and scarifiers ) and Frontier ( and Others equipment for grassland and tillage), Part Country and Vapormatic ( Spare Parts for other brands ).

• 5.1 Tractors
• 5.2 harvesters
• 5.3 Forage
• 5.4 Mower
• 5.5 Balers
• 5.6 Sowing (System Accord )
• 5.7 Plant Protection
• 5.8 Lawn Tractors
• 5.9 lawnmower
• 5:10 transportation, utility and work vehicles
• 5:11 Front Loader
• 5:12 Wheel Loader

History

19th century

1837 developed the blacksmith John Deere in Grand Detour (Illinois, 22 km south of Oregon ( Illinois)) with a hitherto unknown sharpening and polishing process ( originally developed for leather needles ) the first self- scouring steel plow, and thus laid the foundation for his business Deere & Company, better known under the brand name John Deere. In 1848 he moved the company headquarters from Grand Detour to Moline, Illinois, as there was no blacksmith to its quality there and the location on the Mississippi River best transport routes (river, railway line ) promised. Soon John Deere Plow Works produced with his company John Deere plows more than 1,000 per year. Many of his principles are still valid for the company, not least its high quality standards. "I will never put my name on a product in which not it the best that is in me " (English " I will never put my name on a product does not have did it in the best did is in me. " ) is probably his most famous slogan. 1852 paid J.Deere all its partners in 1859, his son Charles Deere ( 1838-1907 ) the line until 1907. The company operated alternately as " John Deere ", " John Deere & Company ", " Deere & Company ", " Moline Plow Manufactory "and" John Deere Plow Factory " until 1868 " was entered Deere & Company " Aktiengesellschaft (English public company). The exact company name in English would be " Public ( shares) society", in this form here unknown, ( " Public savings - call " ) designated the form of an AG. On May 17, 1886, the company founder John Deere died at the age of 82 years in Moline.

20th century

With the takeover of the Waterloo Gasoline Engine Company shortly after the First World War ( 1918) John Deere went into the tractor business. In the time of the Great Depression from 1931 to 1933 Deere & Company decided not contrary to conventional practice to reclaim already made deliveries of insolvent farmers and won in this way loyal customers.

In 1956 Deere & Company, the German Heinrich Lanz AG in Mannheim that the Lanz Bulldog made ​​. In 1958, 440 ( Raupen-/Radantrieb ) and 435 justified as an evolution of the tractor 420 23 years after presentation of the first industrial tractor DI ( 1935-1941, variation of the D- model ) of the construction division with the introduction of industrial tractors.

In the 1980s, John Deere came in the wake of the severe recession in agriculture, but remained independent as the only major manufacturer in the field of agricultural engineering. 1997 bought one on the Maschinenfabrik Kemper from city wage. With sales of 13.8 billion U.S. $ 1998 John Deere posted a record profit of 1.021 billion U.S. dollars. In 1998 John Deere with Cameco Industries a manufacturer of Zuckerrohrerntern. In 1999, John Deere, Metso Timberjack with the world's largest suppliers of forestry equipment.

21st Century

2005 John Deere employed approximately 47,400 employees in 70 factories and 35 sales outlets in five continents, of which 5,310 employees in Germany (in 2004, in Mannheim 2520 ). The net profit amounted for the fiscal year 2006 to U.S. $ 1.69 billion. In June 2010, the European Technology Innovation Center ( ETIC ) was opened in Kaiserslautern. There Management System ( AMS ) is first worked in the field of Agriculture. Previously, this self-contained unit was housed outside the factory two bridges near the airport Zweibrücken. By the end of 2011 John Deere employed more than 6,000 employees in Germany, of which 3760 in Mannheim.

On 1 November 2012, the German branches of Deere & Company parent company went into the new national company John Deere GmbH & Co. KG. The new company is Mannheim and includes the Mannheim plant, Zweibrücken, plant and European parts center in Bruchsal, the German John Deere sales and marketing organization, and research and development sites in Kaiserslautern.

Since 2011, the Microsoft founder Bill Gates is the largest single shareholder of John Deere. Since 2012, John Deere cooperates with MacDon in the production of Schwadmähern.

Corporate colors and logo

The corporate colors of Deere & Company are a dark green detectable for the vehicle and yellow for inscription, control levers, wheels or earlier stud steel wheels and crawler coverage since 1920. This color scheme is probably due to the color of the grass "green" and "yellow" (straw) or the colors of maize, which is often grown in the Midwestern United States, back.

The company logo consisted of a steel plow in 1848 ( for oxen ). Since 1873, it shows a leaping deer ( deer english ). The logo of John Deere then consisted of a leaping over a log with legs outstretched Hirsch, vaulted with " JOHN DEERE ".

Production and sales

The production takes place to some extent in Europe, the largest corporate location outside the U.S. are the John Deere Werke Mannheim. The house for sale is located in Germany Bruchsal. Other plants in Germany are two bridges, Bruchsal, Gummersbach and city wage. In the Mannheim plant tractors are manufactured. The plant in Zweibrücken manufactures combine harvesters, reapers and Forage until 2006 telescopic loaders were manufactured. In Gummersbach are the SABO works. The Kemper in city wage produces harvesters Combine and forage harvester, the factory in Bruchsal manufactures cabs. Other plants in Europe are Horst aan de Maas in the Netherlands ( plant protection equipment ), Arc Les Gray ( forage harvesting equipment) and Saran (motors ) in France and Getafe ( transmission components ) in Spain. In the Finnish Joensuu Forestry machines are manufactured and in Orenburg (Russia) pneumatic seed drills.

In Switzerland Matra is the general distributor of John Deere products in Austria, the company Warehouse Technology Centre (LTC ). Large market shares in the agricultural machinery market has John Deere in the Russian Federation. The main John Deere dealer in Russia is EkoNiva. A well-known in Germany subsidiary is the garden tool manufacturer Sabo, who is known primarily for his lawn mower.

Product spectrum

In addition to various tractors in particular agricultural equipment such as combines, forage harvesters and balers, but also Baumwollernter and Zuckerrohrernter and special machinery and equipment for the protection of plants, for sowing and tillage are manufactured. However, the product range of John Deere includes not only agricultural products but also heavy equipment ( loaders, bulldozers, graders, etc.), forestry machinery, municipal engineering machinery and lawn, real estate and golf course maintenance equipment. Even products for GPS -based navigation for field work (to reduce overlap in field work ), yield measurement at harvest and Software products are sold to the labor machine management. Since acquisition the Israeli company Plastro Irrigation Systems, Ltd.. and the company T -Systems International, Inc. of San Diego, California, in June 2008 John Deere Water Technologies, the world's third largest supplier of agricultural irrigation equipment.

Common rail engines with exhaust gas recirculation, ad Blue technology and variable geometry turbocharger are partly obstructed. GPS-based steering and documentation systems are also being increasingly used. The articulated steering tractor models 9230 - 9630 can find their use in the field as well as tractors, for example, drawn graders in routing work use.

The current series

Tractors

The currently strongest John Deere tractor is the Knicklenker-/Raupentraktor 9r/rt with a maximum of 560 hp, the most powerful conventional ( standard ) all-wheel tractor, however, is the 8360R with a maximum of 409 hp.

With the introduction of the new series John Deere change the naming of the tractors. This is the first number in the series to which it is; the other three give Engine power at rated speed according to 97/68/EC-Standard. The letter says something about the equipment. The further back it is in the alphabet, the more extensive is the equipment, is the letter R stands for the highest trim level.

Combine harvester

Forage

Source: Agricultural magazine " TopAgrar " September 2009

Mower

Balers

Seeders (System Accord )

Plant Protection

Lawn Tractors

Lawn mower

The JC63C has front 2 at 360 ° movable wheels for better maneuverability.

Transportation, utility and work vehicles

Front-end loader

• 533 NSL / MSL
• 583 NSL / MSL
• 633 NSL / MSL
• 653 NSL / MSL
• 663 MSL
• 683 NSL / MSL
• 753 MSL
• 746 MSL

Wheel loader

• Wheel loader with less than 1.5 m³ bucket capacity: 244J
• 304J

• Wheel loader with 1,5 - 3 m³ bucket capacity: 344J
• 444J Powerllel ™ / 444J Z- Bar
• 544J Powerllel ™ / 544J WH / 544J Z- Bar
• 624J Powerllel ™ / 624J WH / 624J Z- Bar

• Wheel loader with about 3 m³ bucket capacity: 644J / 644J WH / 644J
• 724J / 724J WH
• 744J / 744J WH
• 824J
• 844J

Trivia

In the road movie A True Story - The Straight Story by David Lynch a John Deere lawn tractor, equipped with a home-made caravan, the " technical lead " takes over. Thus goes the protagonist - to drive even the car he is too old and frail, and he does not want to be driven - to a 500 -kilometer journey from Iowa to Wisconsin. In contrast to fast-paced other works of this genre, the film thus gaining an almost meditative quality. For the finale, the Rider is led by a monstrous compared to him John Deere tractor the last meters to the finish. Also, appear in some scenes of John Deere combine harvesters, which are metaphoric images in a " life - harvest ".

Competitor

Among the major competitors of John Deere on the global market include the Dutch agricultural and construction equipment manufacturer Case New Holland, the German agricultural machinery company Claas and the U.S. AGCO Corporation to which, inter alia, the German agricultural machinery manufacturer Fendt heard.