Tegut…

Tegut (proper spelling: tegut ... ) is firm and brand of anthroposophical tegut ... Gutberlet Stiftung & Co. KG, headquartered in Fulda. With more than 300 stores in Hesse, Bavaria, Lower Saxony, Rhineland -Palatinate, Thuringia and Saxony- Anhalt 6200 employees mainly distribute food. Since January 2013 Tegut is owned by the Swiss retail company Migros Zurich, a partner of Migros Cooperatives Federation.

History

The trading company was founded in 1947 by Theo Gutberlet under the name Thegu, which was derived from the initials of his first and last name. In 1955 the renamed Tegut.

In 1961, the larger branches HaWeGe were called as an acronym for " trading company " and from 1973 onwards the smaller Okay! . 1972 saw its own sausage and meat processing as a subsidiary kff Kurhessische meat GmbH. In 1973 took over Wolfgang Gutberlet, the son of the company founder, the management of the company. In 1989 the company was converted into a foundation, whose board uses the managing director. Since August 30, 2009, Thomas Gutberlet, the grandson of the company founder, chaired by the third generation.

Since 1982, Tegut committed to the cultivation and marketing of organic food. Contributes very own sausage and meat processing, and founded in 1996 as a subsidiary of another organic bakery plant in herzberger Bakery GmbH. In 1998 the company was renamed ... tegut. The markets are now also operate under this name.

With the concept " shops for everything " Tegut has the idea of ​​mom and pop store and picked up smaller markets set up in the country and in parts of the city to reach a site- based care in smaller communities.

On October 11, 2012, the acquisition of existing of six individual companies trading division of Tegut by the Swiss retail company " Migros Zurich ", a shareholder of Migros Cooperatives Federal announced.

The transaction was effective upon receipt of antitrust approval and the approval of the board of Migros Cooperatives Federal in January 2013 and the Migros Zurich ( GMZ ) took over the trading arm of the former " tegut ... Gutberlet Stiftung & Co. KG ". Is connected with the acquisition, the Migros Zurich a double-digit millions in upgrading and expansion of the branch network - will invest "OK GmbH & Co. tegut ... retail company KG ". It also sees an opportunity in the Tegut markets also Migros own brands to sell. Migros Zurich will take on around 280 Tegut markets in Hesse, northern Bavaria, Thuringia and in Göttingen and Mainz, the Tegut logistics and headquarters in Fulda with a total of over 5,000 employees under the management of Thomas Gutberlet.

The other companies of the former " tegut ... Gutberlet Stiftung & Co. KG ", in particular the production companies Herzberger bakery and KFF ( Kurhessische meat Fulda), as well as the farms remain with the new "W -E -G Stiftung & Co. KG ". Manufacturing plants and suppliers continue to work with Tegut.

Development

Markets

The over 300 stores are located relatively close to the company headquarters in osthessischen Fulda. These are supplied from the central warehouse in Fulda and of the seamounts in the Thuringian.

These markets are divided into four categories:

In most of Hesse and Thuringia and Lower Franconia Tegut is widely represented. There are also some stores in Rhineland-Palatinate, Mainz, in the space of Göttingen in southern Lower Saxony, in the west of Upper Franconia as well as a branch in Saxony-Anhalt Eckartsberga.

In some markets existed in the payment area bakery counters herzberger the Tegut subsidiary. In 2012 Tegut announced to abandon this self-operated market cafes and occupy the land with regional bakeries. The Herzberger - baked goods are further available in baking stations and / or in bread and bakery shelves in the self-service area of the markets.

Range

Since the 1980s, in addition to the conventional supermarket range includes organic food product assortment and made ​​in 2011 with over 3000 products about 22% of the range from. Tegut use its own data and particularly for innovative and modern production methods in the production of organic products a. With over 3000 different organic products partly from its own subsidiary kff and herzberger bakery that also work closely with farmers in the eastern Hesse region, important bio- partner is also the anthroposophic also managed companies Alnatura. In 2011, € 1.17 billion from the sales accounted for approximately 22.22% of organic products.

In addition to the natural food Tegut also offers dietetic foods, gluten- free foods for diet in celiac disease.

Tegut leads since 1999 products under private labels with the view that the taste " comparable [r ] Brand Product " to achieve at least. Today, the line includes over 750 products for which a purity pledge is made, the general abandonment of many additives. Become since 2007 own-brand products are manufactured according to the manufacturer without artificial coloring or flavor enhancers, no hydrogenated fats and no artificial sweeteners. supplier of own-brand products is indicated on the packaging. Meanwhile, there is a second house brand named Okay, at this, the manufacturer is no longer called.

Since 2011, the company offers fresh fish only from sustainable fisheries and aquaculture to ( organic quality to the MSC or GlobalGAP Directive). In our range there is also a high proportion of Fairtrade products, including under the seal " tegut ... Fair Binds ". In larger markets Tegut maintains a natural cosmetics boutique.

Awards

  • 2011/2012: The Herzberger bakery receives for her organic wheat bread Demeter double-pointed the award " Organic Brand of the Year 2012"
  • 2011: Tegut awarded with fish counters Prize 2011: Tegut market Kassel achieved 2nd place in the competition "Germany's best fish counter "
  • 2011: Tegut receives Animal Welfare Award " Golden Egg " award for consistent implementation of sustainability goals
  • 2011: Tegut given the " green basket ": Naturschutzbund Germany eV ( NABU) draws from Tegut for environmental commitment
  • 2011: Tegut Fulda Emperor meadows - Germany's best meat counter 2011: award at great Germany on consumer choice in food retail
  • 2011: " Best of the Best " in gold for Herzberger bakery from Fulda: Award ceremony of the " DLG - food days " in Darmstadt - Quality certificate for sustainable quality policy
  • 2011: Tegut is # 1 in Customer Survey "Kundenmonitor " and hence customer-oriented super and hypermarket in Germany
  • 2011: Tegut receives gold medal for Sustainability: consumer initiative draws retail chain sustainability award from
  • 2011: Tegut Education Arne Schaefer reached fifth place in the junior competition Grips & Co in Cologne
  • 2011: Educator of the Year in the category of super- and hypermarkets ( outlet manager in Gemünden / Palace sense, Torsten Hack )
  • 2011: Creative Cup 2011 for exceptional and sustainable education projects ( journal food practice)
  • 2011: Tegut receives award organic brand of 2011
  • 2011: Tegut Marburg Wehrda is one of the top three supermarkets in Germany ( Award of food practice)
  • 2011: Tegut awarded the Utopia Award 2011
  • 2011: Ecocare Prize 2011: First place in the category " product" for the country Primus
  • 2010: Educator of the Year in the category of super- and hypermarkets ( outlet manager in Bebra, Dietrich Darscht )
  • 2009: Educator of the Year in the category of super- and hypermarkets ( outlet manager in Bad Kissingen Garitz, Günter Ledermann )
  • 2009: "Germany's best meat counter in 2009 " ( readers of the magazine " eat & drink for each day " )
  • 2008: German Sustainability Award: "Special Prize sustainable strategy "
  • 2008: Federal Cross of Merit for Wolfgang Gutberlet for the high training rate, creating new jobs and his commitment to high food quality by the Hesse state premier Roland Koch
  • 2007: Entrepreneur of the Year 2007 ( category trade )
  • 2006: Awarded the industry Oscar Golden Sugar Loaf
  • 2005: organic market of the year in gold and silver
  • 2005: Wolfgang Gutberlet ( CEO of Tegut ): Eco-Manager of the Year 2005, awarded by Capital and WWF
  • 2003: BestPersAward - 1st Place - Division: Personnel Management
  • 2003: Tegut daughter Rhöngut: Innovation Award for technology and procedures
  • 2003: Tegut daughter Tegutbankett gets Caterers Union Germany eV "Three Stars " for exemplary event and event orientation in the categories of planning, decoration, menu and food structure, service and taste.
  • 2001: German fruit Award Winner
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