The Red Bulletin

The Red Bulletin is a magazine of the Red Bull Media House of the Austrian beverage company Red Bull GmbH.

History

The Red Bulletin began as a daily print product of Red Bull It first appeared in Austria at the end of 2007. Magazine advertises with the slogan " The magazine away from the everyday ." The Red Bulletin is published in English, German, Spanish and French, each month on the first Tuesday of the month as a proper supplement of and in cooperation with international partners newspapers.

Partner Newspapers

The Red Bulletin is published in the UK, New Zealand, Switzerland and South Africa and is located in the following newspapers:

  • Austria: Kleine Zeitung, Kurier, Die Presse, Salzburger Nachrichten, Der Standard, Tiroler Tageszeitung, Vorarlberg News
  • Germany: Leipzig People's Daily and sales at universities (Campus Direct Germany GmbH)
  • Ireland: The Irish Times
  • France: L' Équipe
  • Kuwait: Kuwait Times
  • Mexico: Milenio Dario

Content

The topics are action, sports, travel, art and music. There are reports of athletes with Red Bull as advertising or events that have to do with Red Bull. There is also a TV magazine on ServusTV, which is shown every Sunday at 16.55 clock. The target audience are men, and between 20 and 29 years women, although more are readers of the print version in the foreground. Also there are apps for Android and iOS, as well as an HTML version for viewing to the Internet browser. The magazine had in 2012 a total circulation of 3.1 million and a medial range of 13.3 %.

Others

The Red Bulletin is a member of the Austrian edition control.

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